Lilium Logo Design Contest

Lilium has selected their winning logo design.

For $375 they received 100 designs from 22 different designers from around the world.
Contest
Logo Design Brief
Hide
rbloom
United States

What We Do

Rock bar in high-end boutique hotel in NYC, classic yet edgy.

Industry

Travel & Hospitality

Top Three Things to Communicate

#1 - Authenticity
#2 - Style
#3 - New York City

Our Target Audience:

25-45, young professional - executive that wants to feel like they are in an upscale and authentic bar/lounge.

Location is NYC, so it needs to be creative but not trying too hard, it's a competitive set.

$120K ++ average income, more male, marketing + advertising + public relations executive with tier 1 college education.

They consider themselves sophisticated, cultured, well-traveled, stylish and too old to be in a nightclub.

They have an interest in knowing how their drink is prepared and what ingredients are used.

They arrive in couples and groups of 4.

They want a lower level of music (classic rock + indie rock + blues based) not blasting, they want to be spontaneous and dance.

Color Preferences

Black and white only.

Our Ideas and Additional Information:

Lilium means Lily. Our ceiling will be covered with steel lilies made by a custom metal worker.

Themes

Gray
Subtle
Luxury
Raw
Elegant
Adventure
Simple
Expensive
Serious
Classic
Exotic

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Print
Signs

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Number

Withdrawn

2nd

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

Withdrawn

8th

Withdrawn

9th

Withdrawn

10th

Withdrawn

Withdrawn

Withdrawn

New
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.
Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.

Withdrawn

Prefers others.
1 2 3 Next >

Discussion

Discussion

DesireeByrd
United States
Hi,

it seems we designers are having trouble pegging down exactly what you are looking for. Perhaps if you could provide us some more direction of what like, or don't like regarding typefaces, use of graphics, etc? Even providing visual examples of logos whose style you like would better assist us in designing a logo that best suits your needs.

Regards,
Desiree
11 years ago
Graphics_Afoot
United States
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ LEAVE PRIVATE FEEDBACK BY CLICKING ON A DESIGN. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion
11 years ago