Lighthouse Financial Advisers TownsvilleLogo Design Contest

Logo Design Contest
Contests / Lighthouse Financial Advisers Townsville

Lighthouse Financial Advisers Townsville has selected their winning logo design.

For $350 they received 78 designs from 18 different designers from around the world.
2nd
#68

Withdrawn

6th
#59
7th
#60

Withdrawn

9th
#58

Withdrawn

10th
#30

Withdrawn

New
#78

Withdrawn

New
#77

Withdrawn

New
#71

Withdrawn

New
#70

Withdrawn

New
#69

Withdrawn

New
#57

Withdrawn

New
#31
Prefers others.
#24
Prefers others.
#23
Prefers others.
#22
Prefers others.
#21

Withdrawn

Prefers others.
#20

Discussion

 
Logo Designer
My aim was to depict a clean, contemporary aesthetic by juxtaposing a lighthouse and a minimalist city scape.
I hope these ,arks are to you liking and I eagerly await your feed back.

(This comment references Entry #20)
14 years ago
 
Hi,
We like your design for entry#20. We were hoping to see this one again but with some use of additional colours. We were thinking about the lighthouse itself being in a yellow/gold colour as well as the word "Lighthouse" is the same colour whilst maintaining a white background. The other wording can still be in blue as we like this or feel free to experiment with some other colours that you think might also work.

Cheers.
14 years ago
 
Logo Designer
Thank you for the feedback. Here are the adjustments you suggested. Plus another layout with a new color scheme. I hope these are better. Thank you. Awaiting your response.

(This comment references Entry #30)
14 years ago
 
Hi David
We like most aspects of entry #30. Whilst understanding the background of your design being the clean, contemporary aesthetic and juxtoposing the lighhouse against the minimalist city scape, we feel that the city scape and lighthouse with shadows could be mistaken for a "desert city' as opposed to coastal. In saying that, we love the aspect of the 'lighthouse' being a lighter colour than the city scape and blue writing. We would be interested in the following changes though:
1. A simpler variation removing the city scape and keeping the lighthouse in the same light colour that you have used in entry #30.
2.A variation with a different city scape andand keeping the lighthouse in the same light colour that you have used in entry #30.
3. Any other creative variations of entry #30 that you think might work.

Thanks again.

14 years ago
 
Logo Designer
Hi, here are my new and revamped entries. As you've requested:
1. A layout without that shadow on the city.
2. A new city scape. I did an abstract Sydney-esque city scape.
3. No cityscape with just the light house. I added an ocean spray element, the waves crashing against the base of the lighthouse.
4. The current city scape with a water system below it.
I thank you for you feedback and i eagerly await your response re: the new layouts.

(This comment references Entry #57)
14 years ago
 
Hi David,
Loving the new designs. Could we see entry #59 again but this time having the city scape faded into the background as a shadow look or even outline (not sure what would look better) and have the text going across it (on top of it)?

Could we also see #60 again but the lighthouse itself resized so that it isn't so big next to the text? Maybe have it only maginally higher than the text? Not sure about the blue colour of the text either. Possibly a bolder/deeper blue might look stronger?

In #31 you have made it look like the lighthouse is beaming light, is there some way to make it subtly look like there is light shooting out in the other designs? Again, not sure if this would lokk right but worth having a look I guess.

Thanks again!
14 years ago
 
Logo Designer
Hi, thanks again for the valuable feedback. Here are the adjustments. I hope I am getting closer to what you want.

(This comment references Entry #68)
14 years ago
 
Logo Designer
Here are two new entries. I changed to a serif font because I believe it would add a bit more elegance to the logo and symbolize solidity as well. I made the first city scape faded into the background, to look like a foggy city, representing the financial fog business/ people are in, and the lighthouse is the beacon of hope, shining its guiding light toward a financially sound future. I hope this isn't to theatrical or cheesy, I was marly expressing my true interpretation of your company and its effect of the community. I thank you very much for your feedback. I hope I have been of good service to you.

(This comment references Entry #77)
14 years ago
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