What We Do
Community Park and Recreation department providing activities, services, and events through safe, high quality, and healthy programming.
Our Target Audience:
Lexington Residents of all ages and abilities.
Location: Suburb of Boston serving affluent, highly educated, diverse community.
32,000 people highly engaged in town government.
(70% White, 27% under the age of 20, 26% Seniors, 23% Asian, 4% below poverty level)
Our Ideas and Additional Information:
We do not have a logo. We use the town seal. We are re branding.
Our Website: www.lexingtonma.gov/recreation
We want the logo to represent and capture the broad range of services we provide (Active, Passive, Indoor, Outdoor)