Legit Fish Logo Design Contest

Featured

Legit Fish has selected their winning logo design.

For $275 they received 130 designs from 21 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
mcarroll
United States

Slogan

Real Data Real Fish

What We Do

Legit Fish Inc. is a third party verification platform for seafood labeling claims.

Industry

Retail

Top Three Things to Communicate

#1 - Validity
#2 - Verification
#3 - edgy

Our Target Audience:

We are targeting the discerning seafood consumer who cares what they eat. We are a certification stamp that confirms origin of fish based on Government harvest records. We create economic benefits for fisherman who produce higher quality local seafood. All ages but millennials are a good target audience due to there preferences. Upper income, highly educated tend to pay more for this level of assurance.

Color Preferences

Black, Grey, Blue

Our Ideas and Additional Information:

We are verifying and labeling fish products with the official government harvest records. This is a full end to end electronic trace from boat to consumer. This technology is disruptive to the middle of the supply chain but benefits the fisherman, consumers and retailers.
We have another company we are rebranding see our website. www.backtrackerinc.com, you will need to go to the website and watch the video, it explains exactly what we are doing and want for a labeling concept. We feel we can create a logo that is a little edgy but portrays confidence.

Themes

Masculine
Simple
Gray
Luxury
Classic
Raw
Secure

Style Inspiration

Applications

Mobile
Desktop
Print

Entries
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Contest Entries

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Discussion

Discussion

mcarroll
United States
Thank you all for the great designs, tough decision because they are all good. If you look at our website and watch the movie you will totally understand the logo use and application on the product. We are currently using a QR code to transmit information so the QR code fish concept works for us. As for the fish design remember we are selling food fish not aquarium fish.
3 years ago