This design speaks to a wide range of audiences; musicians, for example, will see the subtle, abstracted musical notes present in the logomark. Others will be fascinated by its overall shape, pondering on what the green shapes represent...before finally identifying them as a reference to a healthy new leaf. You may also notice that the logomark is a cursive and elegantly shaped capital 'L'.
The wonderful thing about this logo is its versatility and ability to reach a wide range of audiences. It is versatile because unlike other logos, it will print well; gloss, fine detail, and other 'web 2.0' logos are fine for the web; they're horrible for printing quality. This logo is also something that will embroider well, which is an essential element in any fashion line, of course. Glossy or 'too-detailed' logos do not embroider well at all.
It is elegant, sophisticated, and subtly draws the viewer in -- not yell at them. This logo conveys a subtle grace and beauty other logos frequently lack.
It is said that beginning to head in a new direction in life is 'turning over a new leaf'; your new logo speaks to that phrase well.
As this is a company that believes in and lives -- truly lives -- a green lifestyle, this logo is a perfect fit.
I am willing to make adjustments, of course. Let me know what you think. Thanks, and have a wonderful day.