Our Target Audience:
1. Target audience is any homeowner looking to improve their Kozee Home Score and utilize free software to connect with approved home service contractors and better understand their home systems without getting ripped off.
2. Homeowner ages 25-65 Average Income of $55,000 both males and females.
3. Special Target is New Millennial Homeowners (Ages 27-38)
4. 2nd Target is Home Service (A/C, Electric, etc.) Contractors using the software to connect to Homeowners.
4. Location: USA
Our Ideas and Additional Information:
Fitting to the Amazon logo, something that is simple to read, understand and connect with our brand of providing a trustworthy software that makes our Homeowners feel "Kozee", hence the name. We have a witty, simple and fun approach to business and would like our logo to reflect it as it will be presented in various print and TV media, as well as on the actual application and website.