Knockomie Hotel - The Malt Library Logo Design Contest

Knockomie Hotel - The Malt Library has selected their winning logo design.

For $300 they received 105 designs from 16 different designers from around the world.
Contest
Logo Design Brief
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Gavin Ellis
United Kingdom

What We Do

A small bar in the hotel that focuses on SCOTTISH MALT WHISKY for the new drinker visiting Speyside and the Connesoir making a pilgriamge to the home of MALT WHISKY.

Industry

Restaurant

Top Three Things to Communicate

#1 - WHISKY
#2 - A great bar, worth a journey
#3 - a centre of excellance

Our Target Audience:

This comp is run alongside the Grill! ( I hope this does not cause confusion but i think it will work) the ideas is to give the small Bar its own Idenity. it presents over 100 malts + a few blends. Guest some from allover the world to see where their favourite Dram comes from! we want to create more of an experaince and posibly bragging rights that thay have visited our bar. whisky like quality is not allways cheap! their are alot of female connesoirs but predomently male.

Color Preferences

keep it natural wood whisky peat the product kind of guides you here I think!

Our Ideas and Additional Information:

http://www.knockomie.co.uk/
http://www.maltwhiskytrail.com/http://www.greaterspeyside.com/
http://www.chivascircle.com/ look at the pagoda in strathisla
http://www.benromach.com/ our local distillery

Themes

Complex
Colorful
Subtle
Luxury
Expensive
Refined
Exotic
Elegant
Adventure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

Gavin Ellis
United Kingdom
Thank you for all your enteries.

Because I am talking to an international group of desigenrs some who will have never set foot in Scotland or even tasted our national drink I think it would be ONE idea to look at the PAGODA which is the design on the roof of a distillery if you ask mr gooogel he will direct you to many photos on Flicker etc. or variouse web sites. Pagoda and library = ?????

this Does NOT mean all designs have to have a pagoda it is just to help those of you might have designer's Block!

I am using this system again as I love to see how others see us and that allows fresh creativity.
13 years ago
Gavin Ellis
United Kingdom
13 years ago
Gavin Ellis
United Kingdom
this link takes you to a site that show you all the Distilleries in speyside.
http://www.whisky-distilleries.info/DR_Speyside_EN.shtml
13 years ago
Gavin Ellis
United Kingdom
It is time to give you the next idea Copper Stills Great big Copper utensils that are very impresive, this link might help!
http://www.spiritofspeyside.com/event_detail.php?event=469
13 years ago
Gavin Ellis
United Kingdom
be carful what you ask for said a wise man!

I am a little suprised that we have not had any designs, that play on the LIBRARY word in it broadest context. any ideas
13 years ago
Gavin Ellis
United Kingdom
Dont know why i did not give you this link sooner Sorry Team
http://www.youtube.com/watch?v=N6UxIqwveBE&feature=related

this one has music but good photos for ideas PAGODAS AND COPPER STILLS and Barrals look at the colour in the tops?
http://www.youtube.com/watch?v=v9EAAbBcZxg&feature=related

whoops I am in this one!
http://www.youtube.com/watch?v=v-LsxR91lYw&feature=related
13 years ago
Gavin Ellis
United Kingdom
QUESTION!

are the links helping you?

do they give you ideas?

If you have never visited Scotland or dontKnow about Speyside and whisky it must be a challange but your fresh insight is a huge advantage as your minds are not allways seeking the obviouse!

Good Luck
13 years ago
Gavin Ellis
United Kingdom
Here is a great site for a whisky glass

http://www.whiskyglass.com/
13 years ago
pfdesigner
United States
yes the links are helping thanks gavin
13 years ago
Gavin Ellis
United Kingdom
A big thank you for all that entered, this has been hard work for all concerned and i hope that is refelected in the rankings special comendation should go to FALUCCI and TUDOR who worked so hard and made me find the links that would be helpful. COMUNICATION. as for PFD I believe that all the designs are different. and if we had been in a city might of won! sorry if i offend ( never said that before) but others should appreciate your work. I hope you all go on to do well, thank you
13 years ago
2BPencil
Canada
Congrats again Babo though I like your Grill design best..this one is okay..though I prefer my entry over this one. ahahaha

Well done Babo, 2 wins in one day woohoooo

cheers
13 years ago