Kevin DoranLogo Design Contest

Logo Design Contest
Contests / Kevin Doran

Kevin Doran has selected their winning logo design.

For $300 they received 166 designs from 28 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Live * Life * Home
What We Do
Sell real estate
Industry
Real Estate
Color Preferences
Blue, black, grey. Open to other suggestions.
Our Ideas & Additional Information
Logo idea:  the logo should convey a sense of energy & movement. The logo should be friendly & approachable to both men and women of all ages & income level. The logo can incorporate "Kevin Doran" and the "Live * Life * Home" slogan or be a icon or pictorial image that can stand alone. We are leaning towards a more masculine color scheme in darker blues (not navy, more cornflower or vibrant true primary blue) but are open to ideas. We seek to capture the same sense of energy as Lance Armstrong's "Live.Strong" campaign.

What we do:  Kevin wants to integrate his real-estate practice with his interest in a broader "life coach" idea. His slogan reflects his interest in providing his clients with more than just home buying or selling. A triathlete with two young sons & boundless energy, the logo should reflect the enthusiasm & positivity he provides to his clients, whether they are first time home buyers on a budget or older retirees looking to buy their dream vacation home.  The logo should reflect Kevin's goal of being his clients' trusted advisor. 

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Discussion

 
Client
Designers, feel free to expand beyond the blue color scheme. We are open to icons and use of color to convey our slogan, "Live * Life * Home" - think playful and approachable, like Redfin's logo. The slogan can but does not have to be incorporated into the logo. We will consider using only the icon element of the logo as a branding tool if appropriate, so if an icon is used, it may be used separately from the "Kevin Doran" and/or the slogan.
14 years ago
 
Client
A quick comment: the "Live * Life * Home" slogan should be separated NOT by periods but by bullet points. We also like the font used in entry #2 for the slogan (not all in lower case but the first letters in each word capitalized. Thanks!

Also, we put a number of comments on some of the elements we liked from the submitted logos - please read them to get more insight into what we are looking for!
14 years ago
 
Client
Designers, please feel free to come up with another color scheme - the blue and yellow is a good start but we were hoping to find some other logos that would excite us with its creativity. We aren't finding the 4-square windows image very enticing - it is too bland and predictable for a real estate agent. Think super hero REAL ESTATE guy!
14 years ago
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