Kerr Drug Logo Design Contest

Kerr Drug has selected their winning logo design.

For $400 they received 134 designs from 40 different designers from around the world.
Contest
Logo Design Brief
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Kerr Drug
United States

Slogan

Health Care You Can Count On!

What We Do

Community retail pharmacy

Industry

Retail

Top Three Things to Communicate

#1 - We're there to help with health care concerns
#2 - Responsibility/take control of your health
#3 - Professionalism

Our Target Audience:

This logo will be for a new program we are starting called PatientTrax. It will be used by anyone with medical conditions that need to be monitored such as their blood pressure, blood sugar, weight, exercise program, etc. This will also be for people on multiple medications as a reminder alert. This is an on-line service to monitor patient compliance with their medications as well as reminders for checking and tracking their health concerns. This logo will be for print as well as text messaging so it needs to be simple. This does not need to be branded with or complimentary to the Kerr Drug logo.

Color Preferences

PMS185 and complimentary colors

Themes

Necessity
Economical
Secure
Serious
Modern
Refined
Commonplace
Elegant

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
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Contest Entries

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Discussion

Discussion

Kerr Drug
United States
Sorry if there was any confusion - the slogan should not be included with the PatientTrax logo. Also please use PMS185 (red) somewhere within the logo. There can be other colors complimentary to it included but that red needs to be one of the colors.
13 years ago
Kerr Drug
United States
Please do not use medical symbols (the 'plus' sign).
13 years ago
Kerr Drug
United States
Also please use the requested PMS185 red - automatic non-interest if not used.
13 years ago