Kazowi Logo Design Contest

Kazowi has selected their winning logo design.

For $250 they received 215 designs from 51 different designers from around the world.
Contest
Logo Design Brief Hide
lbusse
United States

What We Do

An internet company that helps people find, plan, organize and book things to do across the country.

Industry

Internet

Top Three Things to Communicate

#1 - Fun
#2 - Modern/Fresh
#3 - Resourceful/A tool you can use

Our Target Audience:

Two groups of people: 1) Companies that offer an attraction or something to do in their area. Companies can be of all varieties of entertainment (i.e. museum, lazer tag, rock climbing, sailing, paintball, concerts, etc.). 2) Consumers that are looking for things to do where ever they go. Age range typically 25-40 years old, active, plans group trips with friends/family. They understand the value of social networking.

Color Preferences

Blue and Tan or other neutral. Colors should have good contrast but not be too overpowering, open to your creative input. We originally played around with a bright green, black and white and felt it was over-used in technology industries. No neon colors please.

Our Ideas and Additional Information:

The Kazowi name was inspired by a child who was asked what she would yell out if she was having a lot of fun. The "fun" example given was "swinging really high and then jumping off." This might be fun to play with but isn't something that I would require in the logo.

Themes

Modern
Adventure
Simple
Economical
Playful
Sporty

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print

Entries
Order by Ranking Entry Number

Contest Entries

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Discussion

Discussion

Paull Petterson
Slovakia
Quote: The "fun" example given was "swinging really high and then jumping off." This might be fun to play with but isn't something that I would require in the logo.
#3 logo is exactly what you don't want and is ranked 1st. How come?
12 years ago
lbusse
United States
I wouldn't have mentioned the "swing" idea if I didn't want someone to play with the idea. Out of 4 examples I like it the best thus far, hence the 1 ranking. I'm sure that will change as more ideas come into the contest.

I am trying to be an involved contest holder...if i'm doing something wrong or if something needs to be brought to my attention I welcome the feedback as this is my first time holding a contest.

Thank you.
12 years ago
lbusse
United States
I'd like to see someone noodle with the idea of manipulating the letters...similar to the Yahoo! logo. I've never seen the idea come to fruition and I can't guarantee that I'll like it, but I just might love it. I won't know until I see it. Thanks to who ever is bold enough to give it a go.
12 years ago
lbusse
United States
Let me be clear that I have ranked #39 as first only because I like the jumbled lettering look of it. I do not like the figures. I'd love to see other designers take on this concept.

Thank you.
12 years ago
bluejet
Australia
Hey Arsene where's your Triumphant Events entry for this one?
12 years ago
Tyler
Canada
It's great to see some wordmark logos!
12 years ago
.
United States
Ibusse, you should ask aremmai to show you a version of #119 without the "shiny" treatment. Distinct from using the logo on the web, you may likely need the logo embroidered on hats, stamped on pens, or just printed very small on many items. The logo should still look engaging across all media. Also, is the reflection part of the logo, or is it just an effect to make it stand out as a submission? This refection makes it very difficult and costly to reproduce in many instances. Above all, a logo should be consistent, predictable, and cost-effective to reproduce.
12 years ago
.
United States
Nice work wolv!
12 years ago
RML
United States
#138 that's pretty cool, good job.
12 years ago
wolv
Indonesia
thx slick
12 years ago
angles
United States
[Removed by Admin.]
12 years ago
.
United States
You can see my pedagogery? I better put on some pants!
12 years ago
hendraku
Indonesia
thx RML. But not for CH. :)
12 years ago
zrox
United States
Hey marzy, don't look now, but I think you have a copycat.
12 years ago
lbusse
United States
It's very similar, Zrox, but Marzy has nothing to fear.
12 years ago