What We Do
We are Katz Diagnostics. We are the first company in the world that is producing a diagnostic process for Fibromyalgia (https://www.cdc.gov/arthritis/basics/fibromyalgia.htm#:~:text=Fibromyalgia). The main symptoms for this disease are PAIN. We want pain to be reflected in the logo. At the same time, we dont want an extremely graphic heavy picture-filled logo, we want something simple.
We are looking for something that would have a wide implication and something that communicates what we are trying to solve - pain for over 12 million people. In this case, we want a simple logo, which communicates our impact on society as a whole.
Some key elements we are looking for in the logo is for it to have high attractability and standards for a startup where-in it is not full of graphics, but at the same time, it is an effective mechanism to communicate our mission.
At this time, we do not have any color requirements.
We are open to a wide range of colors, but it should be matching with our vision and mission to be solving the problem of PAIN for over 12 million people.
It should be perceived as welcoming, secure and safe for the consumer while at the same time being a great way for us to communicate our mission.
Since we are a DIAGNOSTIC company, people need to resonate with us and trust in the process of being able to fulfil their need of being diagnosed. We want a VERY simple logo and it should be something everyone can understand.
Our Ideas and Additional Information:
At this time, we do not have any specific ideas or concepts for our logo.
We want it to be EXTREMELY easy to identify (something like Pfizer and AirBnB) but at the same time, it should be an effective mechanism for us to express our mission and goal of being able to solve a huge pain problem for millions of people.
For ideas, we also DO NOT mind some OPTIONS of just working with the name, but we want it to be extremely classy and the logo can be just our name too - we do not mind that and then it is important for us to be reachable to a wide audience.
At the same time, we need to be able to reach a very very wide audience here. It is important for us to be SIMPLE, elegant and more trustworthy