KACULogo Design Contest

Logo Design Contest
Contests / KACU

KACU has selected their winning logo design.

For $375 they received 651 designs from 44 different designers from around the world.

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3rd
#303

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7th
#537

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9th
#443

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#442

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#307

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#292

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#424

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#641

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#640

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#639

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#638

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#587

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#586

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#585

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#584

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#583

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#582

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#581

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#580

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#579

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#578

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#553

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#552

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#551

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#550

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#535

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#534

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#519

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#518

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#515

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#514

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#513

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#512

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#487

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#486

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#485

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#484

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#480

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#479

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#457

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#456

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#455

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#454

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#453

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#452

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#451

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#450

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#449

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#446

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#444

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#425

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#423

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#422

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#421

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#363

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#362

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#361

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#360

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#308

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#306
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Discussion

 
Client
The faces in #250 and #249 are all a little too playful, not quite serious enough. We want to avoid specific political references from #243 #241. We're a journalism brand, so looking to add more value to the brand.
9 years ago
 
Logo Designer
I see, thank you. Let me work on something better and a more serious concept. Will be uploaded soon.
9 years ago
 
Client
I like the super clean simplicity of #303 but also the retro feeling evoked in #307. I'm curious if you have ideason variation between those two styles? Some of the deal in #307 would be lost when viewed at small sizes.
9 years ago
 
Logo Designer
Basically I'm using bold font and simple elements, so as not to lose the details in small sizes. I'll be working on this new entry, based on your feedback.

Thank you,

Corvin
9 years ago
 
Logo Designer
Morning! Let's see if these are simple enough (retro feel): #423 , #424 and #425
9 years ago
 
Logo Designer
Thank you! Feel free to ask if you have any suggestion.

Would you like to see different fonts and / or color schemes?
9 years ago
 
Client
The versions similar to #479 look a bit too much like the AT&T logo.

We're settling on a strong typeface with accompanying symbol that embodies "smart," "quality," "journalism." We're trying to avoid cliches, so we're stepping away from the thought bubble idea. We like clean and simple design, like #303, though some have suggested it might be too "safe." It's close, though there is probably more room to experiment with how to evoke those key concepts in the symbol. The typeface generally works, though you could try some alternatives if you feel another can capture those ideas more clearly.
9 years ago
 
Logo Designer
Thanks so much for your suggestions, let's see what I can do in the home stretch.
9 years ago
 
Logo Designer
In my opinion looks better with 4 lines: #550 , #551 , #552 , #553
9 years ago
 
Client
We just extended our contest one more day. We would like to see a few more designs with 89.5 and KACU.
We would like to see your ideas with 89.5 being primary as well as KACU being primary.
9 years ago
 
Client
Can you include 89.5 (we're changing our FM number) along with KACU? We'd like to see your perspective on how the two elements "89.5" and "KACU" can work together. We'd like to see KACU as most prominent in some versions, but also to see 89.5 as more prominent in other versions. We like the reverse white on dark in #303, but the number is too small to read when reduced to small sizes. We don't need "FM" in the logo. Thanks!
9 years ago
 
Logo Designer
Ha! Your comment came just in time! I've been thinking and thinking on new concepts, but nothing "great" came to mind... 570+ entries, that's crazy! :)

I was thinking on something that stands for the community, but seems you still prefer the simple and clean design. Okay, I'll be working on these changes, will be back soon.

Thanks!
9 years ago
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