Jigsaw BlueLogo Design Contest

Logo Design Contest
Contests / Jigsaw Blue

Jigsaw Blue has selected their winning logo design.

For $285 they received 121 designs from 29 different designers from around the world.

Logo Design Brief

Client
Canada
Slogan
Using the home as the basis for innovation
What We Do
We develop technologies and building systems that will bring net zero homes (produce as much and energy as they use) to the mainstream.
Industry
Technology
Color Preferences
Blue should be the primary color but can be supported by other colors.
Our Ideas & Additional Information
Although we are focused on developing products and services that are based around the home we are not really interested in seeing a logo with references to a house such as a roof etc.

Same goes for sustainability. Even though it is at the core of the company we are not interested in pushing that into the logo. We definitely are not interested in seeing "green" elements like a leaf, sun, tress etc you see in so many "eco" company logos.

Having a reference to a jigsaw puzzle is an obvious direction which is fine but please think beyond this theme as well.
Themes
Modern
Refined
Secure

Entries

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Discussion

 
Client
Hi everyone. Thanks for the early submissions. As per the brief we are only looking for subtle use of the "jigsaw" puzzle direction if at all. Any logos that use a jigsaw piece as the core for the logo won't have a chance for selection.

Also as per the brief Jigsaw Blue is the parent company for many other brands so maybe including this element in the design may be a direction.

Thanks Scott
13 years ago
 
Logo Designer
Do you think we should see the parent company Jigsaw Blue, any link?
13 years ago
 
Client
Hi Mustafa, there is no web presence as yet as this is a new company and the brands that it controls are also new and do not yet have their own branding. So i suggest keeping any elements that represent this being a parent company neutral.

Thanks Scott
13 years ago
 
Client
Thanks for the recent submissions. There are some strong directions in there.

Adding to the brief we would like to see a little more from the icon the just a JB in letters. If JB is used we would really like to see them more abstract like the leading designs.

Thanks scott
13 years ago
 
Client
Hi all, Some more thoughts on direction.

1. We favor the more abstract icons that relate to the brand compared to the icons that use JB as letters.

2. As per the brief Jigsaw Blue is the parent company for many other brands so maybe including this element in the design may be a direction.

3. If you wish to incorporate the jigsaw puzzle pieces into the logo we would like to see them as abstract representations.

Thanks Scott
13 years ago
 
Client
So in the final few hours now. If we have any new contributions we would prefer not to see any jigsaw puzzle submissions or a simple JB as the icon.

If you use JB please make it abstract enough you have to look for the JB but if you look hard enough you can find it.

thanks Scott
13 years ago
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