JackRack Logo Design Contest

JackRack has selected their winning logo design.

For $500 they received 231 designs from 47 different designers from around the world.
Contest
Logo Design Brief Hide
Lane
United States

What We Do

Home gym equipment which trains the upper-body and utilizes your own body weight as resistance.

Industry

Sport

Top Three Things to Communicate

#1 - Fast/convenient
#2 - Innovative
#3 - It really works

Our Target Audience:

Men and woman of any age that want to strengthen and tone their upper body. It can be argued that men are more concerned with their upper body than women...so keep the logo more masculine than feminine.

Color Preferences

The JackRack is a medium charcoal color. I would like the logo to be some version of pale yellow or pale orange. I feel both colors will contrast nicely on the charcoal.

Our Ideas and Additional Information:

The JackRack has a finite space to print the logo. The only place to put the logo is on the horizontal supports. Their shape is rectangular (specific dimension is 2x2x32). So the JackRack logo needs to be relatively thin and long.

Themes

Colorful
Serious
Sporty
Adventure
Masculine
Simple
Modern
Refined
Exotic

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Television
Clothing

Entries
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Contest Entries

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Discussion

Discussion

intrepidguppy
Canada
Do you have a picture?
12 years ago
cogarzzz
Indonesia
as ur wish, thin and long...:)
give me some comment then...
any comment are welcome...^_^
12 years ago
Joop
United States
soooo.... you don't want a logo.... just typography.
12 years ago
Pax
United States
Hi, Joop!
Think of it as a wordmark or logotype, not just type.
Kinda like Microsoft or Fedex.
-Geoff
12 years ago
intrepidguppy
Canada
If you'd give us a pic - maybe a cooler logotype would be wrought from our magnificent cerebellums.
12 years ago
Joop
United States
well Iamhubby, from the looks of things typography is in the lead!
12 years ago
Pax
United States
Yeah -- I'd say you're correct at this point.
12 years ago
Joop
United States
#121 and #141.... twins!!!
12 years ago
offbeatdesign
United States
The client supplied both of them with a logo he wants incorporated into the type. That's why they have the same mark.
12 years ago
Joop
United States
So did everyone get this info? That's kinda crappy.
12 years ago
Pax
United States
You can request to end it early.
12 years ago
satto
French Polynesia
???
12 years ago
satto
French Polynesia
me: #40 ... and #121 ...
winner: #137
It's my creation ! Bravo for the robbery. Dupe game.
12 years ago
ega
Indonesia
this robbin have lack source of imagination
12 years ago
satto
French Polynesia
Logo Court:
winner : #137
mine: 121 !!!
and all the others logos I designed (check out history /numbers!)
Penalty claimed!

ref: #8 #9 #38 #39 #40 #41 #104 #105 #118 #119 #120 #121 #130 #131 #211 #212
12 years ago