I think the logo should be one color. Maybe the Mark Is a different color. Main logo should be white/black. Mark I want to see, green, yellow, blue
Our Ideas and Additional Information:
"The name "Inyo" comes from a Native American word meaning "dwelling place of the great spirit." It was used by local Native Americans to describe the local mountains, now known as the White/Inyo Range, to early settlers of the area."
I like to consider this definition as reference to the "vibe" overall of the brand and products. I believe the logo should be simple but bold. think uber, Tesla, Sequoia Capital, or Spotify