Really like your logos, but there is some concern that they may be a little web 2.0 and might not be timely in a 24 months, whereas we'd like this logo to last another 5 years at least. #3 is probably the closest to what we are after, but i'll rerank tomorrow.
I like #3 but it looks as little cramped. #1 is better spaced. Is it possible to come up with a version of #3 with the sharp rectangle, but that has more breathing room?
Could we look at # 1 with all rounded edges, a white background, and no reflection? It is likely the background will be white, so we want to see how you would treat the logo if the background was white rather than blue. also, we want the emphasis to be on 'retailing' rather than 'inside' - or they can share emphasis, but 'inside' should not be the focus. please let me know if you have any questions and i look forward to seeing what you come up with.
I like #18 much more. It is a much better reflection of the priorities of our brand (as in it is about "retailing" and not about "inside"). I still think there could be a little more breathing room around the text, more like the kind of space there is in #1. Do you think it would work without the keyline for use online to make it a little less boxy or do you think it would then just look disjointed?