Our Target Audience:
Business owners that need financing to grow their company. Targeting WISPs (wireless internet service providers) and companies that charge regular recurring monthly payments (charities, gyms, storage facilities, trade show operators, etc.) to start. Will branch out to small to medium sized businesses in technology sectors that need money. Demographics: 60/40 male, US and Canada, 6-figure salary plus for business owner, College grad or some college, WISP's and financial services to start. Psychographics: Technology oriented, family stable, conservative, hard working, fly-over country.