What is the target audience?
Age group - 18 to 101
Gender – F
Income level – all
Color Preferences
Open to any
Our Ideas and Additional Information:
What is the goal of the brand?
To provide the customer with the foundation (the mix, decorations, and directions) to simply create gourmet delicious tasting desserts, treats, snacks, pastries that yield perfect results with little effort.
Where do you plan to sell/see the brand?
Chain/Big Box stores.
CPWM, Crate and Barrel, Sur La Table, Specialty Grocery Stores, Club, TJ Maxx, Ross.
What does the brand stand for? What is the brand philosophy?
Quality, indulgence, simplicity, value TASTE – deliciousness!! Bursting with flavor, looks good (appearance).
I have uploaded current logos for the company Brand Castle. We to updated our In the Mix logo to stand our more, be more important to help us build the brand.
Themes
Feminine
Style
Pictorial Mark
Literal or representative imagery is used to symbolize the brand.
Emblem
A badge that usually envelopes the logo
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.
Applications
Web
Print
Diamond Contest
We're sorry, but this contest is presently open to a limited pool of designers.
#1 I like whisk but the shape will look too rough for the consumer. I don't mind the heart idea but don't think it relates to baking mixes very quickly. Keep trying. Love your work! send more.
#2 Thank you for entering. The 'Mix' is pretty but too corporate for me. I like the motion but it reminds me of a phone company/airline, not touchy feely like a baker. I'd love to see more. thanks.
