Slogan
Defining & Growing the Regional Defense Economy
What We Do
IDEA stands for
Industry
Defense
Educational
Economic
Alliance
There should be a 2 over the E in the acronym - playing off the E=mc2 tech formula
Our brand is to define and grow the defense related economy in our region. (PA, OH & WV.) Target audience is Industry Defense Contractors, Politicians (local, state and Federal), Colleges & Universities, Municipalities.
Color Preferences
Red, White & Blue but to the darker side of the colors.
**Please do not include the word SQUARED in the name - only using that to describe the 2 over the E, it is not part of the name.
Our Ideas & Additional Information
IDEA acronym should have a 2 over the E to play off the e=mc2 formula. We will be very tied to innovation and tech - especially with 2 power universities like Carnegie Mellon and the University of Pittsburgh, military installations and defense contractors. We want the logo to feel patriotic and also tied to innovation.