Ice Girls Logo Design Contest

Ice Girls has selected their winning logo design.

For $375 they received 82 designs from 11 different designers from around the world.
Contest
Logo Design Brief Hide
Gunnoe
United States

What We Do

We create funny Promotional TV commercials of hockey Ice Girl crews in everyday life. These creative spots bring brand awareness to the team and get the fans talking. Spots are sold to hockey teams at all levels as part of their promotional strategy.

Industry

Media

Top Three Things to Communicate

#1 - unique and creative slogan that can be used on shirts and bumper stickers
#2 - a cool, sexy logo
#3 - connects to hockey

Our Target Audience:

Hockey Fans, Male & Female, 21-55 age

Color Preferences

No Preference

Our Ideas and Additional Information:

please google Ice Girls then select images to get an idea of their uniforms and tools ie rink shovels, skates.
Ice Girls clean the ice between timeouts and tv breaks. Kinda like cheerleaders, but actually skating and cleaning the ice with shovels.
I want this logo to be clever, cool, and sexy without being to cartoonish,
Here are some links with different images I think you can play with.
The first one is a logo from website pretty cool, not sure how it would translate to print
http://www.thefourthperiod.com/icegirls/
here are some other thoughts.....
http://cdn.bleacherreport.net/images_root/slides/photos/000/159/029/icegirls19_display_image.jpg?1266426549
http://image.yaymicro.com/rz_1210x1210/0/335/button-pink-word-girl-female-gender-symbol-33594d.jpg
http://images0.cafepress.com/product/388632700v1_480x480_Front_Color-Black.jpg
http://www.google.com/imgres?hl=en&tbo=d&biw=1280&bih=593&tbm=isch&tbnid=YA6W5rWQ9zi1QM:&imgrefurl=http://depositphotos.com/1440089/stock-illustration-Male-and-female-symbol..html&docid=KvCeqSLmV8XAeM&imgurl=http://static3.depositphotos.com/1002075/144/v/950/depositphotos_1440089-Male-and-female-symbol..jpg&w=1024&h=1024&ei=n0cVUefXKfDG0AGTq4DgCg&zoom=1&iact=hc&vpx=318&vpy=4&dur=7937&hovh=225&hovw=225&tx=65&ty=251&sig=108004351845633643098&page=2&tbnh=145&tbnw=145&start=27&ndsp=37&ved=1t:429,r:30,s:0,i:192
http://www.spreadshirt.net/pink-female-symbol-with-horns-and-gloriole-tops-C4408A12982442
http://www.google.com/imgres?hl=en&tbo=d&biw=1280&bih=593&tbm=isch&tbnid=qg7pXW-5OZ4UdM:&imgrefurl=http://www.shutterstock.com/pic-57227965/stock-photo-ice-hockey-rink-symbol.html&docid=kRar-KMphEAchM&imgurl=http://image.shutterstock.com/display_pic_with_logo/169/169,1279234000,2/stock-photo-ice-hockey-rink-symbol-57227965.jpg&w=450&h=470&ei=0UgVUfnYMLGJ0QH9vIGQAQ&zoom=1&iact=hc&vpx=754&vpy=151&dur=8672&hovh=229&hovw=220&tx=95&ty=256&sig=108004351845633643098&page=1&tbnh=137&tbnw=132&start=0&ndsp=24&ved=1t:429,r:13,s:0,i:121
http://www.dreamstime.com/girl-ice-skating-vector-symbol-thumb8505248.jpg
http://www.google.com/imgres?hl=en&tbo=d&biw=1280&bih=593&tbm=isch&tbnid=Iv8dgnFNgXvOSM:&imgrefurl=http://graphicriver.net/item/set-of-snowflakes/67865&docid=6KNZ6_bPu2L95M&imgurl=http://2.s3.envato.com/files/200718.jpg&w=590&h=499&ei=zUoVUe-2Lom00AGNx4HoCA&zoom=1&iact=hc&vpx=184&vpy=168&dur=1063&hovh=206&hovw=244&tx=132&ty=136&sig=108004351845633643098&page=2&tbnh=133&tbnw=153&start=23&ndsp=31&ved=1t:429,r:33,s:0,i:201
http://www.google.com/imgres?hl=en&tbo=d&biw=1280&bih=593&tbm=isch&tbnid=sJXVMSiL2O2UwM:&imgrefurl=http://www.stencilease.com/db/display.asp%3Finput%3D2020&docid=OxkquHmSl2D-UM&imgurl=http://www.stencilease.com/gif/CC0740.jpg&w=350&h=350&ei=zUoVUe-2Lom00AGNx4HoCA&zoom=1&iact=hc&vpx=1008&vpy=44&dur=1922&hovh=225&hovw=225&tx=68&ty=251&sig=108004351845633643098&page=2&tbnh=146&tbnw=150&start=23&ndsp=31&ved=1t:429,r:46,s:0,i:240

Themes

Feminine

Style

Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television
Clothing

Entries
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Discussion

Discussion

Tony
Singapore
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Leave private feedback by clicking on a design -- designers will receive an email of your comment and can respond directly.
~~ When you provide feedback to designers, you increase the chances of getting the logo you want. More feedback = better results!
8 years ago