HWG Investments Logo Design Contest

HWG Investments has selected their winning logo design.

For $475 they received 540 designs from 52 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
bizbldrs
United States

Slogan

a Headwater Guggenheim Company

What We Do

This is a collaboration of a capital investment firm and a commercial real estate company. Headwater Capital and Guggenheim Commercial Real Estate. Financial Investments and Commercial Real Estate.

Industry

Financial

Top Three Things to Communicate

#1 - Commercial Real Estate Investors
#2 - Trust
#3 - Professionalism

Our Target Audience:

Investor individuals and organizations who want commercial enterprise partnerships. Higher wealth entities. Sophisticated business people.

Color Preferences

prefer 2 colors only and NO GRADIENTS - Must also look good in black and white.
Navy and tones of blue to grey
Website color pallet:
Navy: CMYK 94/74/44/38 Web 193851
Medium Blue CMYK 73/51/36/11 Web 516d81
Light French Blue: CMYK 82/52/23/3 Web 3b7098
Accent Blue: CMYK 59/33/15/0. Web 6f95b8
Slate: CMYK 25/14/16/0 Web c0c9cb. (can be a background color or white background)

Our Ideas and Additional Information:

Thought I would not have to make change ... but Please replace LLC with a Headwater Guggenheim Company
all entries so far are fine we can make change in finalist stage - just make the change going forward with new designs. (sorry for change)

Challenge: Simple logos are deceptively difficult to get right. I know the LT designers will come up with some excellent alternatives for my client!

Wordmark OR Simple icon with font.
The initials HWG in a nice stylistic icon would be good to see.

Prefers serif type fonts. But if the design calls for san serif please go that way.
Prefer - LLC smaller than HWG Investments

"consider the golden ratio in the design!"

(I am not showing their previous logos because they don't like them - Headwater had H in circle before and did not like that. Guggenheim had a san serif wordmark that was a very round shape font - they want a new look.)

Themes

Simple
Gray
Luxury
Modern
Refined
Secure

Style Inspiration

Applications

Mobile
Desktop
Print

Entries
Order by Ranking Entry Number

Contest Entries

Order by Ranking Entry Number
1st  

Withdrawn

2nd  

Withdrawn

3rd  

Withdrawn

4th  

Withdrawn

5th  

Withdrawn

6th  

Withdrawn

7th  

Withdrawn

8th  

Withdrawn

9th  

Withdrawn

10th  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  
New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  

Withdrawn

New  
1 2 3 ... 10 11 12

Discussion

Discussion

bizbldrs
United States
No rooftops please - it is commercial real estate. Shopping Centers, Office Buildings etc.
3 years ago
bizbldrs
United States
not liking 'building' references sorry.
3 years ago
bizbldrs
United States
Client will review and do the REAL ranking by tonight for the next phase. Thanks to all who entered. This is not an easy one as there are many good designs and many very similar ones. Glad we had blind phase - as good designers often think alike. Carol
3 years ago
BusinessBuilders
United States
Sorry client may not get rankings to me until Monday due to holiday weekend. Hope you enjoy your holiday. Carol
3 years ago