HumanEnduranceLogo Design Contest

Logo Design Contest
Contests / HumanEndurance

HumanEndurance has selected their winning logo design.

For $275 they received 109 designs from 27 different designers from around the world.

Logo Design Brief

Client
Australia
What We Do
human endurance is an outdoor adventure events company, hosting a series of large-scale adventure races, sporting and corporate events across the nation.

From deep in the Australian bush to deep in the urban jungle, events include mountain bike, foot, and kayak races, including the Human Endurance 100 and Human Endurance 24 hour Classic.

HE focus on Adventure Racing and set out to create events that would offer the novice competitor an opportunity to see what the sport of adventure racing is all about, and challenge experienced athletes and Challenging the human body to the extreme.
Industry
Sport
Color Preferences
ANY
Themes
Adventure
Simple
Colorful
Necessity

Entries

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Discussion

 
Logo Designer
Hello! Here are some hints for getting the most out of your contest as it progresses:

~~ Rank designs daily -- this will encourage participation.
~~ Rank a variety of designs to get a variety of entries.
~~ Ranking gets your contest noticed! Unless your contest is Private, 1st place entries are posted to the portfolio page: https://logotournament.com/portfolio
~~ Leave private feedback by clicking on a design. Feedback will be made public upon contest completion
~~ The more feedback you provide, the better results you will see.
~~ Designers are not offended by "Not Interested".
~~ Over-use of "Not Interested" discourages participation.
~~ Designers earn points for designs ranked 1st - 10th. We like to earn points.
~~ After your contest closes it will enter Judging phase. You can re-rank designs in Judging.
~~ While in Judging, the designer ranked in first place can submit revisions

More detailed information on how to get the most out of your contest can be found here:
https://logotournament.com/forum/general_discussion/914

You can also look in: https://logotournament.com/forum/contest_holder_discussion
13 years ago
 
Client
Thanks for your entries.

#2 - We like the use of bright colours - it's vibrant. Think the H and E are a little too stylized - reminds us of Playdoh! Can you explain to us what you're trying to represent with this idea?

#3 and #4 - Like that you've thought about the different types of adventure activities and tried to reflect them in your entries. But our events will be varied and we'd prefer to focus on the characteristics of strength, movement and the endurance of the human body as well as adventure. The font is a little hard to read.
13 years ago
 
Client
Once again thank you for your entries.

#3, will you be working on this? Have you read the comment?
#15 we like it but don't think it will reproduce clearly, can you work on this and also see what other ideas you might have.
#10 and #6 we like this idea and would like to see what else you can do with it. At the moment is clean and clear, which is good but could it be a little more interesting? Maybe try some different fonts and/or colours.
#12 It looks like you've designed the "HE" above the words but it's too small for us to see - maybe you could so something more with this and less with the words? We're not too keen on the coloured box.
#13 and #14 both these logos have misspelt 'human'!! Not keen on the idea of two people hugging - it doesn't really reflect adventure or sporting endurance. Would like to see what else you come up with.
#8 like the idea but it looks a little... safe. We don't really like the font - it needs a little more life. Maybe you can play around with the fonts to make it reflect the characteristics of adventure and endurance that we're after.

13 years ago
 
Client
We're really enjoying looking at what you're all coming up with - keep them coming!

Hopefully this feedback will help:

#23 - we like this logo. Quite like the ragged edging - lends it that rough, adventure feel. The final Human Endurance logo will be reproduced on various items and possibly various coloured backgrounds as well, so we'd like to see what you can do with this to make it bolder. The solid colour background may or may not be an option so can you please show us some options with and without a background colour?

#29 - we like this logo - the human figure bursting from between the H and E is a good idea. But we're not sold on the human figure itself. It seems a little familiar - like it's been used in other things we've seen. Would really like to see some versions of this logo with different human figures.

# 24 - this is good too and we like the shiny arrowhead, which we interpret to represent forward movement. Would like to see less crumble on the left side of the H to show more endurance. Also, as said in the comment above for logo #23, the final logo may be reproduced on different coloured backgrounds so we'd need to see how this works without the solid colour bakground. We like the colour combo but without the solid background, will the silver and yellow fade out too much?

#15 - we gave some feedback on this already, that we'd like to see this re-worked a little because we're not sure it will reproduce clearly. We like the messy/scratchy look behind the words but might need to make it a bit clearer - behind 'human' it could be difficult to reproduce clearly. We'd also like to see it in some different colours please.

#22 - like the font you've used for 'Human Endurance' and also like the splatter effect behind these words. Not keen on the 'He' emblem though - we can see you're showing movement with the swishy 'e' but we're after something stronger. Would like to see something else for the 'HE' emblem. Would also be happy to see this with just 'Human Endurance' and the splatter effect behind it. Also like to see colour options other than orange.

#18 and #19 - see comments above regarding the 'He' emblem - would like to see something stronger in these layouts please. And colours too - maybe in yellow?

#10 and #6 - maybe try some different fonts? Maybe something with the rocky/crumbly look of other logos submitted here?


13 years ago
 
Client
Few more comments to keep you all thinking...

#27 - we like the font choice but not so much with the fading out at the top. Not sure the emblem clearly shows 'HE' - it looks more like two Es back-to- back. Would like to see what else you can do.

#30 - it's great to see something totally new. Thanks for your entry. Like the font and the way you've connected the H and the E in a different way. We assume the yellow image is a compass? It's great you're thinking of new ideas but this isn't really relevant for the kind of adventure events we'll be running. Would like to see your other ideas.

#24 - this is good too and we like the shiny arrowhead, which we interpret to represent forward movement. Would like to see less crumble on the left side of the H to show more endurance. Also, as said in the comment above for logo # 23, the final logo may be reproduced on different coloured backgrounds so we'd need to see how this works without the solid colour bakground. We like the colour combo but without the solid background, will the silver and yellow fade out too much?

#21 - like the shiny, reflective look but think this looks a little too plain. You'll see from the other comments posted here we like the crumbly, scratchy looking fonts because they tend to reflect the adventure and endurance elements we're after. This smooth, solid font is a little to clean.

#9 - like that you're thinking of different ways to show the H and E connecting but it looks a little plain. See above comment.

13 years ago
 
Client
Hi all,

Could you please read the comments and reply with an updated logo, we have provided much feedback and still waiting for changes on most logos.

Thanks for the new entries. #36 we like the idea but stay away from wood, looks more for a camping ground group, try work with it but with a different type of texture.
#41,42,43 can you work on a different style, we cannot see the HE in the logos.
#44,#45 can you try a different font? also a different character, more rugged?

Thanks
13 years ago
 
Client
Hi All,

Thank you for your time and new entries, we are having computer problems, therefore we are extending the contest for another 3 days in oder to provide feedback and give you the chance to polish and make any changes to your entry post feedback. thank you for your patience.

Pulse Crew
13 years ago
 
LogoTournament Staff
Contest Note: Hi all this contest is extended. The client requested more time for the following reason:

Client would appreciate more ideas.
13 years ago
 
Client
Hi all, great ideas, #35 could you work on the font and color, we can see potential.

#69 looks good but needs changes on the human, looks like playing soccer.

13 years ago
 
Client
Thanks once again for all your entries and new designers who have come on board at this late stage, thanks for your time, thanks to the designers who have listened to our request and have continued to make changes, much appreciated.

Cornelius #92 a very clever logo, maybe try a different font on the words and #86?

Mahmur thank you for trying, great logos especially #98 and #99.

Hope everyone is having a great weekend and appreciate your time and effort.

HE crew


13 years ago
 
Client
Thanks danez we really like #101 and #102,,,Big thank you to dirty lips for always listening to our comments and respond so quickly.

its 12am here so we will call it a night and start to decide in the next day or two, might need to change rankings to get people to give us new versions, thanks everyone for all your time, patience and effort, we are happy to have received so many top designers join our contest, thank you!

Have a great weekend

HE crew
13 years ago
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