HorsePower Logo Design Contest

HorsePower has selected their winning logo design.

For $275 they received 110 designs from 17 different designers from around the world.
Contest
Logo Design Brief Edit  Hide
horsepower
United States

Slogan

equine education for the mind body and soul

What We Do

A fun educational program for horses and riders that build physical, emotional, and social strength & balance.

Industry

Sport

Top Three Things to Communicate

#1 - Horse riding, handling and care education
#2 - empowerment, personal growth
#3 - passon/love

Our Target Audience:

All ages
Children 7-14
social-emotional and learning disabilities
middle to high income
Horse lovers
Love animals
Love outdoors

Color Preferences

All colors or earthy
Pantone Colors that translate to black, white and 1 color logos

Our Ideas and Additional Information:

Visualize horses, empowerment, enlightenment, personal growth, calmness, unconditional love

Horse should be illustrated in good confirmation. Horse detail is very important. Horses doing something in action (running, troting, prancing, jumping) ears should be pointing forward, eyes bright. There could be 1 horse or more.

The font for HorsePower is important the word horse should be soft and elegant and power should be bold and strong. I like all caps with the word power in bold. I think that translates very well in a logo that is one color, if needed.

Themes

Simple
Luxury
Classic
Refined
Adventure

Style Inspiration

Applications

Mobile
Desktop
Print
Signs
Clothing

Entries
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Contest Entries

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