What We Do
The law firm has two main business channels. (1) We represent business clients in commercial litigation disputes, construction and real estate-related litigation, including eminent domain, and and landlord-tenant disputes. (2) We represent individuals litigating employment and civil rights disputes, including whistleblower and discrimination claims. Our target audiences are small to mid-sized businesses and employee plaintiffs.
Clients that come through our website are typically individual employees seeking representation in employment and civil rights disputes. Business clients typically come by word of mouth or in-person connection.
In very simple terms, we are helping individuals or companies resolve their legal problems.
Our previous website hslawyers.com used blue as a main color. We would consider different shade(s) of blue. We would also consider different color palettes that effectively support and communicate the style and tone of the business as I described above. We like blue for the associations indicated below, particularly for a law firm. Grey is also a possibility given the sophisticated neutrality association. Despite these thoughts, we are open to suggestions to convey a "voice" that speaks confidence, strength, intellect, tenacity, protection, vindication.
Our Ideas and Additional Information:
We would consider use of the "H" and "S" initials in our law firm name for the logo, given that our domain is hslawyers.com. We would consider a geometrical shape for such a logo.
Also, what needs to be incorporated into the logo design is the tagline "Protecting Rights, Preserving Dignity".
I have provided another law firm example of a logo that conveys a straight and formal typeface with a slash through it to convey endurance. It is Klamath Defender Services. https://www.designhill.com/design-blog/wp-content/uploads/2015/03/1-min-1.jpg
Another good use of the tagline in the logo is Earley Law Firm. https://goblackfin.com/wp-content/uploads/2017/07/Earley-min.png. Still another is The Jacob Law FIrm. https://www.designhill.com/design-blog/wp-content/uploads/2015/03/8-min-1.jpg. I am including these three examples specifically because of the placement of their taglines. For my tagline -- Protecting Rights, Preserving Dignity -- I think this might be a good place to start as far as placement is concerned. However, I am at this early point in the process open to all design options.