The file "Logo Hemap" is to show the idea of wording and colors, I did it myself. Since HE stands for one thing, MA for another, and P for a third thing, I thought that using a color "gradient" would be interesting (in tones of blue - the current "HE" is a little bit too dark). But, for sure, I would need either some logo above the words (like in the 2nd PNG, which I got generated in chatGPT) , or beside it, like the ones from two of my competirors:
-
https://www.htanalyze.com/
-
https://www.iqvia.com/pt-br/locations/brazil
Another possibility would be not having a specific logo, but at least on more stilish letter in the H, like this competitor:
-
https://www.originhealth.com.br/
They use the first letter as logo, as you can see in their linkedin:
-
https://www.linkedin.com/company/originhealth/.