In the end, I consider this proposal to be the winner. Simple, intuitive and yet very imaginative and creative. Very good work. The lettering is also minimalistic, but on trial I would like to see the highlighting = enlarging the initial letters. Alternatively, use lower case and initial capital letters (Heart Elements)
Please try a simpler pulse (one up and one down), reducing the pulse span by about 40%.
I also recall the inscription "Heart Elements" (the first letters in uppercase and the rest in lowercase
Here please just move the cross higher, so that the centre of gravity of the cross is more upwards and the content of the surfaces is a bit more balanced
Please add one more suggestion, where the heart remains unchanged, but is divided into two parts (element) by a white slit in the shape of a pulse, as we know it from the instruments in the hospital
I've selected your design as the final one, but I'll need to create alternate versions.
Graphic logo:
1) please create an alternative inner cross so that all 4 arms extend slightly from the center, but the end remains straight and perpendicular to the center
2) create an alternative cross that is similar to the Maltese Cross (ending the arms in the shape of an inner arrow)
Inscription:
Create the inscription in lower case, but keep the initial letters upper case (Heart Elements)
Thank you very much for your valuable feedback and thoughtful suggestions — I truly appreciate it.
I would be happy to implement all the adjustments you mentioned: refining the spacing for the cross, exploring red gemstone-inspired variants (such as Czech ruby tones), avoiding yellow, and creating alternative compositions including a diamond-shaped cut and a single-line version of the “Herat Elements” inscription.
However, I sincerely apologize as I’m currently unable to upload the new variations unless my entry is ranked within the top 1–3. Designers in lower ranks are limited in the number of submissions, and unlimited uploads are only possible once we reach the top 3.
If I’m fortunate enough to reach that stage, I’ll gladly submit the requested revisions with great care and enthusiasm. Thank you again for your guidance and understanding.
Hi voloz.
Very interesting design, which is not minimalistic, but gives the logo dimension and the hallmark of something special and exclusive. 1. Please try to make the spacing between the elements larger, so that the inner white cross expands to resemble the original Swiss Cross. 2. I know that different shades of red are desirable for this design, but don't use yellow. 3. Try to create at least one other variant, like a "diamond" (differently sized and placed cut areas). 4. Try also a variant with shades of red , like the gemstone Czech ruby. 5. try a variant with the inscription in one line "Herat Elements" (i.e. without the frame on an open white background)
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I also recall the inscription "Heart Elements" (the first letters in uppercase and the rest in lowercase
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And I'm reminded of the "Heart Elements" sign.
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An inner cross with all four arms slightly extended from the center, keeping the ends straight and perpendicular.
A cross with arms ending in the shape of an inward-pointing arrow, similar to the Maltese Cross.
The inscription in lowercase with capitalized initials (Heart Elements).
And an additional version where the heart remains unchanged but is split into two parts by a white pulse line, like a hospital monitor.
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Graphic logo:
1) please create an alternative inner cross so that all 4 arms extend slightly from the center, but the end remains straight and perpendicular to the center
2) create an alternative cross that is similar to the Maltese Cross (ending the arms in the shape of an inner arrow)
Inscription:
Create the inscription in lower case, but keep the initial letters upper case (Heart Elements)
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I would be happy to implement all the adjustments you mentioned: refining the spacing for the cross, exploring red gemstone-inspired variants (such as Czech ruby tones), avoiding yellow, and creating alternative compositions including a diamond-shaped cut and a single-line version of the “Herat Elements” inscription.
However, I sincerely apologize as I’m currently unable to upload the new variations unless my entry is ranked within the top 1–3. Designers in lower ranks are limited in the number of submissions, and unlimited uploads are only possible once we reach the top 3.
If I’m fortunate enough to reach that stage, I’ll gladly submit the requested revisions with great care and enthusiasm. Thank you again for your guidance and understanding.
Best regards,
Voloz
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Very interesting design, which is not minimalistic, but gives the logo dimension and the hallmark of something special and exclusive. 1. Please try to make the spacing between the elements larger, so that the inner white cross expands to resemble the original Swiss Cross. 2. I know that different shades of red are desirable for this design, but don't use yellow. 3. Try to create at least one other variant, like a "diamond" (differently sized and placed cut areas). 4. Try also a variant with shades of red , like the gemstone Czech ruby. 5. try a variant with the inscription in one line "Herat Elements" (i.e. without the frame on an open white background)