harley gray groupLogo Design Contest

Logo Design Contest
Contests / harley gray group

harley gray group has selected their winning logo design.

For $325 they received 126 designs from 24 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
finance+technology OR the intersection of finance & technology
What We Do
Consult on financial reporting, systems implementations and financial processes (such as forecasting and budgeting).
Industry
Consulting
Color Preferences
would like blacks, grays, reds, whites, yellows and blues
think i'd not like pinks, purples, oranges and most greens
Our Ideas & Additional Information
i really like "harley gray group" all in lowercase (with a simple clean font). think I would like the line of "h" extended much higher than rest of font and the final "p" line extended much lower than the rest (same distance as the h). best example I can find online is the TV show "gossip girl" wordmark. also think playing off of "intersection of finance and technology" could create some interesting graphics. can't decide if in the end I want a slogan "finance+technology" as a small part of the logo. Not a designer so I defer to your expertise.
Themes
Masculine
Simple
Luxury
Modern
Refined

Entries

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Ranking
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Discussion

 
loving the simplicity of #1 and #2. worry about how the color block of #2 will look on website and invoices, etc.

number#6 is very interesting as I like that it has a graphic; just not sure I love it. I really want to play on the slogan "where finance+technology intersect". might even like to see it in the logo (if not too long or wordy and looks ok) as I fear "finance+technology" is not communicating exactly what I intend (yes I know I listed that). sorry. it sounds like we do finance consulting and technology consulting separately (which is not really the case); it's more the business practices and processes that lie at the intersection of the two. that is where I thought a graphic playing on intersection would be cool or the letter of hgg "intersecting".

loving that these early submissions have me thinking more about it. i'm a visual person. thanks!
12 years ago
 
still looking for something that plays off of "intersection" more graphically. Slogan options include: "consulting where finance+technology intersect", "where finance+technology intersect", "the intersection of finance+technology". While I haven't landed on which one sounds best I do think I want it as part of the logo as a secondary element. I don't want to see it first or take away from the harley gray group.

Thanks so much!!
12 years ago
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