The overarching message that this mark sends is the idea of containment and management - which speaks to how services provided by Groundwater Green help to keep sewage systems in clean and safe working order to benefit the environment. The crisp clean colors reinforce this concepts as does the simplified landscape. The trees in the background serve a symbol of stability and growth. I'm not sure about the three color treatment in the brand mark but I thought the visual separation of "ground" and "water" was an interesting way to talk about how stable sewage systems ensure an all around healthy environment - not just water.
(This comment references Entry
#90)