Gore Consolidated Group (GCG) Logo Design Contest

Gore Consolidated Group (GCG) has selected their winning logo design.

For $600 they received 402 designs from 74 different designers from around the world.
Contest
Logo Design Brief
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Australia

What We Do

GCG is a group of six companies vertically integrated to achieve a common goal.
1. Commercial Call Centre (lead generation)
2. Financial Planning & Investment Advice
3. Investment Property Marketing
4. Residential & Commercial Finance Provider (provides finance to the above)
5. Property Development Business (provides stock to the above)
6. Accountancy (provides tax advice to clients of all of the above)

Industry

Miscellaneous

Top Three Things to Communicate

#1 - Strength
#2 - Loyalty
#3 - Professionalism

Our Target Audience:

GCG is a national Group targeting High Net-worth client base (combined income $250k+); Age 30-50; M & F; throughout Asia Pacific region;

Color Preferences

Black, Grey, Silver, gold, blue, orange, green

Our Ideas and Additional Information:

Wordmark, "GCG" as logo with, text below logo i.e. Gore Consolidated, Group centred below "Gore Consolidated" - fine sharp simple font

Themes

Luxury
Expensive
Serious
Refined
Exotic
Elegant

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Print
Signs
Television

Entries
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Discussion

Discussion

edited...
13 years ago