Generation Oxygen Logo Design Contest

Generation Oxygen has selected their winning logo design.

For $300 they received 302 designs from 61 different designers from around the world.
Contest
Logo Design Brief
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fmoldt
United States

What We Do

Generation Oxygen is a cause driven website for young users to find and access other sources and tools for social contribution.

Industry

Media

Top Three Things to Communicate

#1 - Edgy
#2 - Attitude
#3 - Modern

Our Target Audience:

Teens and young adults (GEN X/Gen Y): over achievers, activists - people with attitude who donate, volunteer, petition, run marathons

Color Preferences

Colors I would like to see:
*Navy and white schemes or
*Blue and white schemes - maybe some yellow or
*Black and silver as such:
(http://www.boygeniusreport.com/wp-content/uploads/image/apple-new-logo-lg(1).jpg) or
(http://www.free-mobile-wallpapers.com/wallpapers/iphone-wallpaper-apple-black.jpg) or
(http://www.lychesis.net/opinion/gallery/1/AnimA_Web_Metallic4.jpg) or
(http://pro-logo-design.com/images/logo_oddessey.jpg)

Multicolors could work if done right....just a thought. Play with the letters Gen and X or Y too

Colors I do not think will work: green, purple, orange

Our Ideas and Additional Information:

This site is very image driven, so the logo is very important. It must be appealing, clean, modern, and have attitude. It is targeted towards young adults and meant to inspire, motivate, and create connectedness as a group. It does not matter if you want to try and tie in the image or characteristics of 'oxygen' bubbles or elements, I'm open minded! I would like to see variations of logos that are fun and clean (blue-ish), play with the letters Gen and X or Y, maybe some hints of yellow, and more serious themes (black-silver-ish, metallic)

Themes

Modern
Masculine
Simple
Colorful
Bright
Loud
Expensive
Refined
Elegant
Adventure

Style

Wordmark

Stylized type that may include small abstract or pictorial elements.
Pictorial Mark

Literal or representative imagery is used to symbolize the brand.
Abstract Mark

Abstract shapes and symbols convey an idea or feeling.
Letterform Mark

A monogram usually consisting of 1-3 letters.
Emblem

A badge that usually envelopes the logo
Character

A mascot represents the brand.
Famous Logos displayed under fair use to enrich the general publics' knowledge of graphic design.

Applications

Web
Television
Clothing

Entries
Order by Ranking Entry Number

Contest Entries

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1 2 3 ... 5 6 7

Discussion

Discussion

fmoldt
United States
Wow I just started the contest 2 hours ago and I'm already seeing some great designs!

Design #2: I think this is one of your better designs, although it doesn't feel defined enough to be a winner - almost looks like it could be a pool cleaning chemical. This site has more attitude. Then again who knows - it's early. Maybe if the splatter was opaque and centered on the O from Oxygen, I think that might make it even better.

For designs #2 and #12 - I'm impressed, they're very good. But I don't know if it has that impact I need. I would like to see more logos with these styles though, as well as some with more edge.

Although not limited to these styles - look at these logos and see what type of themes would also be good: modern, sophisticated, edgy (maybe metallic) type of design I would also like to see as alternatives to the soft, fun and cool designs:

http://www.boygeniusreport.com/wp-content/uploads/image/apple-new-logo-lg(1).jpg
http://www.free-mobile-wallpapers.com/wallpapers/iphone-wallpaper-apple-black.jpg
http://www.lychesis.net/opinion/gallery/1/AnimA_Web_Metallic4.jpg
http://pro-logo-design.com/images/logo_oddessey.jpg
13 years ago