fydalityLogo Design Contest

1 - The company is closer to what infosys.com, Synechron.com & Accenture.com do but we want to show a 'younger' approach (these are both big brothers for fydality).

2 - With Fydality logo we want to portray a young company, high tech, digital, based on foundations of deep technology + client focus.

3 - Fidality derived from Dictionary word: Fidelity means Loyalty. We are obsessed with providing great technology and customer service to our customers – we want to be loyal to our customers (focused set of clients only) and would expect loyalty from our customers as a result of our hard work.

4 - Please think of the company as a fresh look (young player) but not immature or playful - we are in serious business.

Seep Grey as our base color, and we need a small % of another color, we leave that color on the designer to choose.

We are open to other suggestions

From the sample logos above, I liked precisions and Basic Honey best

I feel, lower caps is more suited for this logo, but we are open to ideas

I have attached a reference logo, that we did internally. You will notice a section of both "Y" is YELLOW. We have tried representing a set of arrow > > representing forward, going forward, progressive etc.

The logo is primarily for Website, presentation documents - ppt, pdf etc etc (Main purpose)
could be used for employee t-shirts etc ...