Fuels InstituteLogo Design Contest

Thanks for your patience.

Please review the two mandatory files first. The rest is ready to download from the outer storage. Thanks.

Just checking in as I was pinged by the site. Did you already send over all the file formats?

Thanks for the selection. I'll prepare all the requated items asap. Thanks.

No, I'd like the final files as requested but all with this image. THIS is the logo we want.

Hi, based on this comment, do you still want me to do the revisions. Thanks.

OMG that's perfect!!!!

Instead of the gear shift, we'd like the circle to look more like a car tire - https://www.iconsdb.com/gray-icons/tire-icon.html

The edges shouldn't be smooth like the current logo and they shouldn't be like a gear, but more like the link above so it resembles a vehicle tire

What about this?

Can't get it. Example please....

I swear...that's the last edit.

Ooo, by "wheel," I meant tire (car wheel).

Primary logo (doesn’t include strapline “Objective | Collaborative | Research”) -

Primary color logo:
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Primary color logo w/strapline:
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Primary black logo:
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Primary black logo w/strapline:
• CMYK
• RGB

Primary white logo:
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Primary white logo w/strapline:
• CMYK
• RGB

Primary logo black stacked (“Fuels” above “Institute” with the logo flush left):
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Primary logo white stacked (“Fuels” above “Institute” with the logo flush left):
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Primary logo color stacked (“Fuels” above “Institute” with the logo flush left):
• CMYK
• RGB
• Negative CMYK
• Negative RGB

Sure. Just summarize what you need. Thanks.

Love it! When we finalize everything, will you send all variations of the logo? B&W, stacked, w/out tagline, with tagline, etc?

Let me know if anything else you'd like to revise. Thanks.

Hello, sorry for the delay (things are hectic). You're definitely our favorite and I'd like to award you with the prize money. We need two changes:

1) Can you change the design from a sprocket to a wheel (tire)?

2) Can you use our primary colors? You don't have to use them all but we'd prefer these colors to dominate. Our primary colors are listed below:

CMYK 22, 87, 99, 12
RGB 178, 64, 38
HEX B24026

CMYK 1, 39, 98, 0
RGB 247, 166, 33
HEX F7A722

CMYK 66, 0, 44, 0
RGB 71, 191, 66
HEX 47BFA6

CMYK 91, 51, 41, 17
RGB 13, 97, 117
HEX 0E6275

CMYK 62, 45, 40, 9
RGB 107, 121, 130
HEX 06B7982

Creative but if I didn't pick up on that, I know others won't either. I want it to be subtle yet not left to interpretation if at all possible.

The four dots represent 1) red - fossil fuel, 2) green - electric, 3) yellow - solar & 4) blue - hydrogen.
This approach is more clean & compact rather than put a realistic images. However, I'll presenting these images as well. Thanks.

Here are our brand colors:

CMYK 42, 89, 82, 65
RGB 79, 3, 0
HEX 4F0300

CMYK 22, 87, 99, 12
RGB 178, 64, 38
HEX B24026


CMYK 1, 39, 98, 0
RGB 247, 166, 33
HEX F7A722

CMYK 66, 0, 44, 0
RGB 71, 191, 66
HEX 47BFA6

CMYK 91, 51, 41, 17
RGB 13, 97, 117
HEX 0E6275

CMYK 100, 86, 31, 18
RGB 1, 56, 107
HEX 01376C

CMYK 69, 82, 26, 10
RGB 102, 69, 120
HEX 654578

CMYK 52, 15, 100, 1
RGB 138, 173, 61
HEX 8AAD3D

Very subtle but I'm not sure what story it's telling me. I still need to incorporate imagery for oil + electric + hydrogen (liquid fuels + electric). The visual needs to show that we do research on all fuels that power vehicles.