Too Generic. Looking for more of a Boston theme. Did you look at our trucks and the logo that I uploaded. Frosty should be in red, ice cream cone with vanilla and chocolate swirl ice cream cone. I uploaded a bunch of pictures are they showing up?
I would like to see something more refined with better fonts or bigger sized font. Some sort of clean, fresh professional looking fun text for the name Frosty Ice Cream, and then try to leverage an ice cream cone (which you have) or something related that will be easy to communicate to a person viewing but that has a lot of pizzazz… maybe something with a swirl or something like that. You should look at my pictures to see the detail on the trucks.
This could use some edits. I would like to see an ice cream cone with vanilla chocolate swirl like the ones in the pictures. And I like the background but I think a circle design might work better for a logo.