Thanks for your submissions. I had wondered about what an elongated "F" would look like, and you showed me. Unfortunately, I do not really care for it. I also think your font choice is too rounded and playful for what I am trying to convey - knowledge, success and wisdom. I do like the gradient shading of your font.
Could I please see a revision of #226 that adds the slogan “like streetwise, only better” to it in italics and centered under the wordmark, not extending across the whole width of the wordmark?