Thanks for the submission and comment. Here are my thoughts:
Wordmark: #25 & #26 are similar except for color, so comments apply to both. I like the weight of the font. I prefer the color treatment of #25. I would prefer a different font style – the current font seems too whimsical and care free. I like the visual distinction between "Founder" and "Wise", though I would prefer it be done some way without the space between the words as the company name is all one word and two words in the wordmark would cause confusion. The “I” is clever – I am undecided about whether it should be included or not.
Letterform: #25 & #26 seem to be the same, so comments apply to both. I like the blue and green combination, though I would think that combination would carry through to the wordmark as well. No? I do not care for the reflection at the top of the letterform.
#219 is my favorite of yours. Could we please try two revisions?
First, start with #219, move the letterform to the left of the wordmark, and then add the slogan “like streetwise, only better” to it in italics and centered under the wordmark, not extending across the whole width of the wordmark.
Second, start with #219, make the “F” and “W” lowercase, then move the letterform to the left of the wordmark, and then add the slogan “like streetwise, only better” to it in italics and centered under the wordmark, not extending across the whole width of the wordmark.
sorry just read your message, but unfortunately is already too late for me. i got problem with my internet connection here, now your contest is in judging mode. any submission not allowed except ranked 1 designer. thank you, nice to joined in your contest :)