Fortify EnergyLogo Design Contest

Logo Design Contest
Contests / Fortify Energy

Fortify Energy has selected their winning logo design.

For $250 they received 237 designs from 35 different designers from around the world.

Withdrawn

New
#29

Withdrawn

Prefers others.
#28

Withdrawn

Prefers others.
#27

Withdrawn

Prefers others.
#21

Discussion

 
Logo Designer
Create an icon combining solar and wind used gradient to create motion and simplified slogan to fit with logo. Hope you like it.

(This comment references Entry #21)
15 years ago
 
Thank you for a great entry, #21 it is very pleasing to the eye as well as clean and professional looking. Love the orange/red color gradient in 'Energy'.

A few critiques:
1. it does not jump out and say renewable energy / solar / wind. Would like to see something that really shouts renewable energy, as this is not very clearly communicated purely by the name of the company. i.e. we don't want people to misunderstand us as a conventional coal / nuclear energy company.
2. Could use a bit more color, (esp. cool colors green / blue) but don't want to stray too much from what you have touched on. We will leave it on you.
15 years ago
 
Logo Designer
Played with the colors a bit and take a close look at the icon incorporated slogan. I just thought it was a cool idea.

(This comment references Entry #27)
15 years ago
 
Thanks for the speedy revisions! The colors are much better. #29

Is it possible to speckle the green/blue in the solar panel instead of a straight gradient?
http://www.freefoto.com/images/13/48/13_48_6---Solar-Panel_web.jpg

And also if the blue/green gradient of 'Fortify' could be reversed: green on top dark blue on bottom.

When I look closely at the icon, I can see the windmill. However, from a distance it looks like a plasma ball:
http://www.profbunsen.com.au/prodimages/E11L.jpg

If you could get three of the blades to really stand out, and the rest to be opaque in the movement blur, that would be great. Also the tower is a little too rectangular.
Here are some links to help introduce more definition into the wind turbine blades. Possibly through shaping, shading, or both.
They have subtle curves that help catch the wind, and also a taper into the hub, which is attached to a cylindrical tower:
http://www.global-windpower.com/images/photos/rotordrop.jpg
http://www.renewableenergyworld.com/assets/images/story/2006/8/21/1332_Siemens_ravensberg2.jpg
http://www.global-engineering-technologies.com/images/wind_turbine/1.jpg
15 years ago
 
just want to qualify my statement about the blue/green gradient of 'Fortify'. the color should say strength, the original black did that #21 can it be done with dark blue on the bottom / green on top?
15 years ago
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