What We Do
this is a custom merchandise and fulfillment hub. merchandise will be created by fort blue, and it will also be a hub for merchandise sites from other brands and influencers. this is a fulfillment house too.
blue, black. possibly gray. not opposed to any color in particular, but blue and black make the most sense.
Our Ideas and Additional Information:
the "fort" is meant to be a place of imagination. just like when we were kids, we'd build a fort to escape, play and create. this should be whimsical like that, and bring you back to the days of hiding out in a fort and using our imaginations. the logo should be all about imagination and creating.
we are interested in creating a mark for this brand. a mark that can be cool enough as a standalone logo on a t-shirt, hat, beanie -- you get the idea.
the parent company is "antidote", logo attached.
the Fort Blue logo can (and should) feel completely disconnected. however, we'd like to use the same tone of blue.