I like the typeface and color combination used in entry 3. The tie and sword combination is clever, but I don't want to convey the idea of "force" in the sense of brute force. I am concerned that a sword may be too strong of a message of force. Rather, I want to convey the idea of a high performance salesFORCE or workFORCE being a positive force in a business. I do like the treatment of the tie/sword as the middle line in the "E". Still, I am uncomfortable with the sword. I also like the typefaces used in entries 4 and 6.