Foot TrafficLogo Design Contest
Logo Design Contest
Contests / Foot Traffic
Foot Traffic has selected their winning logo design.
For $475 they received 206 designs
from 17 different designers from around the world.
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Logo Design Brief
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Client
Slogan
Go by Foot!
What We Do
We fit and sell running & walking shoes with expert fitting advice and a complimentary gait analysis.
Industry
Color Preferences
Gray. Black. But I like Green too. We are a bit primary right now with our current logo (red and black and kelly green). So I'd like something softer and more modern if we are going to do color.
Our Ideas & Additional Information
MORE UPDATES Feb. 3rd: The more I look at it and think about it, the little Sasquatch guy I uploaded (holding the bathinsl park sign) is really close to the style we may want. If folks can create one like him maybe with a head band on or something, that could be awesome. We really like the skinny raven character and brand too that I uploaded so maybe some sort of hybrid between the two? Looking forward to seeing something with this feedback! I think we are getting close!
REVISED UPDATE: I just uploaded three logos for inspiration. In particular, another respected running store, skinny raven, has a logo that has a funky little raven character that is super popular. Does it look like a real raven? No. But it's clearly a funky little bird with shoes with skinny little legs.
ORIGINAL POST: Our current logo is a "bionic" runner guy (basically clip art runner silhouette that is multiplied to look like it's moving?). It's horrible. We've had it for 17 years. The name portion, "Foot Traffic" will stay the same, but we need to update our "mascot" or logo. We did a vote by our customers on what our mascot should be and gave them options like a fox or a sasquatch/bigfoot or other and by FAR, the bigfoot was the winner. Everyone loves Bigfoot and it kind of plays off our name. Seems a good fit here in Oregon. :)
REVISED UPDATE: I just uploaded three logos for inspiration. In particular, another respected running store, skinny raven, has a logo that has a funky little raven character that is super popular. Does it look like a real raven? No. But it's clearly a funky little bird with shoes with skinny little legs.
ORIGINAL POST: Our current logo is a "bionic" runner guy (basically clip art runner silhouette that is multiplied to look like it's moving?). It's horrible. We've had it for 17 years. The name portion, "Foot Traffic" will stay the same, but we need to update our "mascot" or logo. We did a vote by our customers on what our mascot should be and gave them options like a fox or a sasquatch/bigfoot or other and by FAR, the bigfoot was the winner. Everyone loves Bigfoot and it kind of plays off our name. Seems a good fit here in Oregon. :)