FocalZona Logo Design Contest
FocalZona has selected their winning logo design.
Annotation
Slogan
Purposeful Planters
What We Do
We sell outdoor PVC flower planters and railings to restaurants, hotels and residences.
Industry
Top Three Things to Communicate
#1 - Defined space (Focal - center or main point of attention Zona is italian for area)
#2 - Refined space (mid to upscale)
#3 - Planters
Our Target Audience:
Restaurant managers or owners who want to create a distinctive outdoor eating area. We will also target Hotel managers or owners, Outdoor design consultants, Residential home owners. We will reach our target via digital, tradeshows and wholesalers.
Color Preferences
We have not established a brand equity - the logo development will set the tone.
The planters are PVC made to look like brown, white or gray wood (See attached). They are filled with flowers of many colors. Some have water features - waters pouring over a vase. They can be combined with a trellis or railing to enclose an area.
Gray with accents of Green, Blue, Purple on white background
Our Ideas and Additional Information:
No ideas or concepts to share.