financial_companyLogo Design Contest

Logo Design Contest
Contests / financial_company

financial_company has selected their winning logo design.

For $330 they received 138 designs from 28 different designers from around the world.

Logo Design Brief

Client
India
What We Do
Industry
Financial
Color Preferences
Themes
Masculine
Simple
Luxury
Classic
Refined
Secure

Entries

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Ranking
Entry Number
1st

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5th

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Discussion

 
Client
#5 - your font is my favourite so far and while i appreciate the boldness of the symbol unf the symbol reminds me a little of the male symbol
#8 - love the bottle but although the company is focused on wine it does more than wine so we cant have such a specific symbol. The reference to wine has to be more subliminal e.g. through burgundy colour or maybe a picture of chateaux which while referencing wine can also signify a solid house and therefore safe investments?
#2 and #3 i felt the letterforms were in danger of being confused as an oc on 2 and as a mirrored D on 3
#4 - i like the letterform but the flowing circle around it i think may be better as a more solid circle rather than disjointed - i feel that would be more solid? am not sure whether the D and C should also be on the same plane although that might make it quite similar to #7
#7 - like it but see comment to #8 - cant have the wine glass - otherwise very solid
#6 - very solid - love the font and the contrast in colour b/w drayton and capital - not sure about the letterform/symbol

thanks all for your entries. great stuff so quickly. love some of it but not "sold" yet so pls feel free to enter completely new/different ideas to what is already here. thanks alot
14 years ago
 
Client
Thanks again for all submissions.
#12 and #13 - i like the fadeaway font but the letterform was a little too abstract
#14 very solid entry. simple, elegant and with a subtle but not blatant reference to wine which is exactly what i want as per my comments to #8 in my previous message. Is there a way we can incorporate the "investment advisory" slogan though?
#15 very solid, thanks for listening to the feedback. I have kept your #7 entry in the shortlist as despite my initial comments I think its a brilliant idea and its almost interchangeable with #15

14 years ago
 
Client
All - pls see my reference to #8 above in my original comment. If anyone could come up with a logo which has a picture of a chateaux in the background or a small symbol of it in the foreground or something which gives that reference I would love to see it. I think the other obvious wine allusion/reference could be something to do with grapes? Thanks
14 years ago
 
Client
#24 - i prefer designs on a white background as they are cleaner and easier to use on stationery/websites
#23 - can you try grey instead of green for your second colour the way for example #6 did? Also if you invert the half wine glass it looks also like the letter d for drayton. Can you try some images which do that? Finally as per my original comment to #14 can we incorporate the "investment advisory" slogan somewhere?
#20 - like the colours and fonts of your designs but the logos are a little too abstract and bulky
#17 - like the concept but the bottle connotations are too strong, prefer a less obvious allusion to wine like a wine glass or grapes or a chateau - thanks
14 years ago
 
Client
I have another idea inspired by the faint connecting lines on the logo of #16 and that is to use a wine barrel as a symbol? - thanks
14 years ago
 
Client
#32 - i liked your design but I realised it reminds me a little of the international sign for biohazard (Check it on wiki) so have moved it out of the short list
#48 - as previously mentioned re #23 above can we try your design in two colours but using a grey instead of the green you previously used. Also can we try a combo of #48 and #45 i.e. dryaton capital in title case and investment advisory in normal case?
#42 - very cool - didnt see the white bits at first!

no one has yet given me a logo with the chateau concept I have mentioned before....
14 years ago
 
Client
#37 - can you add the slogan investment advisory somewhere
#44 - can you add the slogan investment advisory somewhere, you'll also need to i think change the drayton capital around to fit it and maybe you dont need the "dc" by the grapes?
14 years ago
 
Client
#60 - thanks for making the changes. Love the new design. Havent finalised top 3 ranking. Can we also try the same design with a full wine glass rather than half-full? thanks
14 years ago
 
Client
#53 - the fleur de lis is a very common symbol in france so while i like the look i can not make that "my" logo. Can we try something more grape/leaf related?

#44 - if you have anymore grape related designs e.g. a full bunch of grapes with the stalk i would love to see them...

still no one has provided an idea with a "chateau"..... :(
14 years ago
 
Logo Designer
Hello clientIA
I personally think that a chateau would carry the design to a very heavy and complex area. Probably no designer has ventures the chateaux idea because it is a bit harder to make it simple.

Regards
Alex
14 years ago
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