Urban RaceLogo Design Contest

Logo Design Contest
Contests / Urban Race

Urban Race has selected their winning logo design.

For $275 they received 81 designs from 9 different designers from around the world.

Logo Design Brief

Client
Canada
Slogan
An Urban Adventure Challenge supporting Kelowna Community Food Bank
What We Do
The Urban Race is an "Amazing Race" type event, held in Kelowna, BC, Canada in which participants race around the city, completing a number of fun challenges on their journey.
Industry
Non-Profit
Color Preferences
We would like to avoid dominant red, or pink, aside from that we are flexible with colors. 2-3 colors is preferred.
Our Ideas & Additional Information
The event is a fundraiser for Kelowna Community Food Bank (http://www.kelownafoodbank.com/) and is organized by Junior Chamber International Okanagan (http://www.jciokanagan.ca/).

The event's full name with title sponsor is "FH&P Lawyers Urban Race". THIS TITLE SPONSORS NAME MUST BE INCORPORATED IN TO THE LOGO.

The first part of the name is a "Title Sponsors" name. The words "Urban Race" should dominate in the design. In future years the title sponsor may change, so the text "FH&P Lawyers" should be positioned as a distinct secondary element that may be changed in the future.

We have attached our old logo and need a change. We would like a design that looks more professional, is less complex is usable at various sizes and incorporates the name of the title sponsor.

A simple icon that can be used well in social media platforms (e.g. as a Facebook profile image that works well when just 60px square) would be useful.

Participants run/walk the course. Please do not feature a bike in the logo as it gives people the impression that they can Cycle the course.

We would like to see the tag line presented as a distinct element in the final version of any designs, but it is not necessary for first drafts.

IMPORTANT: Please submit all logos on a WHITE background. While we may create a variant of the final logo that will work on a dark background the primary version should work on WHITE.
Themes
Adventure
Simple

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Discussion

 
Client
Please note that the team of three people that will be judging this tournament will be meeting Sunday afternoon (Pacific Time) where we will provide feedback on all initial entries. We'd love to see some early submissions - it will greatly help our process.
13 years ago
 
Client
Hi All - many thanks for all the entries submitted so far - I think we've given feedback to everyone who has submitted so far. We welcome any new concepts, and will rank again on Tuesday evening, but please don't submit variations on other designers themes.

Cheers,

Richard.
13 years ago
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