FAM VansLogo Design Contest

Logo Design Contest
Contests / FAM Vans

FAM Vans has selected their winning logo design.

For $475 they received 344 designs from 62 different designers from around the world.

Logo Design Brief

Client
United States
Slogan
Your Business Vehicle Source
What We Do
Family owned commercial van and truck dealership that includes a full service shop and parts department. Our primary customers are small business owners, tradesmen and entrepreneurs.
Industry
Automotive
Color Preferences
Primary colors are yellow, black, grey and white. Red or orange can be use as accent colors.
Our Ideas & Additional Information
The logo could include an outline or stylized image of a van or box truck. FAM VANS can be tried with an all caps or all lowercase font, anything bold and easy to read; our current logo is very difficult to read when displayed in a smaller size or icon. The new logo can be completely different from our current logo but we would like to keep a similar color scheme. If part of the logo could be used as an icon on it's own, that would be great! Other slogans we use are Van and Truck Center, Specializing in Commercial Vehicles, and Commercial Vehicle Specialist.

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Discussion

 
Client
We would like to see a few more variations with the fonts being used, adding a design element or tweaking one or more of the letters to make the logo stand out more, adding something unique to the text. We'd also like to see more designs using a cargo van. The cargo van can be detailed or simplistic / abstract, but we'd like the van designed where it can be used with the logo all together or alone like an icon representing FAM VANS. I will continue to comment on individual designs and give feedback as much as possible. Thank you!
2 years ago
 
Client
The owners here are, Fred, Aziz and Mike (FAM), the 3 brothers that started this family owned business. One idea related to that would be including a silhouette of the 3 men as part of the logo or icon. It could be the 3 of them in front of a van. I've uploaded a couple more images of a Ford Transit van for reference. The van part of the logo can also be a silhouette, outline, or rough detail.
2 years ago
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