ESM Advisors LLC.Logo Design Contest

Hi there,

Here is one of my concepts ... Keeping it clean and simple, playing on the idea of "first steps".

(This comment references Entry #8)

regarding #8: ahhhhh, first steps, i like the symbolism, the logo also looks like bar charts.....wow great design.....can you used some different color schemes as well.....

Hi Pidus,

Thanks for the great feedback, always appreciated! Yes of course not a problem at all, let me try a few different colour schemes for you. Do you have any preferences??

Hi there,

Here is one revision of my concept ... Changing the colours to a rich aqua blue and offsetting it with an orange.

(This comment references Entry #14)

Hi there,

Another colour variation, using a blue with grey ...

(This comment references Entry #15)

regarding #14: love the color contrast....but instead of orange, can we try a red....and the "advisors llc" can it be a little darker?.......the fonts are great and the size works well....

regarding #15: instead of blue and grey, can we try a Green and Gold color scheme.....one with gold steps and everything else green.......or green steps and everything else gold......my college colors are green and gold and i am an active alumnist and maybe it would look good if i showed my school spirit.....just as an experiment....

Hi there,

Here is another concept ... Again playing on the idea of first steps, with a bar chart, but all going in an upward /forward/progressive direction.

(This comment references Entry #16)

regarding #16: great logo and symbolism again.....although, to be honest, i got lost looking for the "bar chart" and "steps" in the logo, i'm afraid the clients won't get it....but i still liked it....maybe with a contrasting color scheme?

Hi there,

Again thanks for great feedback ...

regarding #14 sure thing let me try a red and make advisors llc darker!

regarding #15 that's not a problem at all, let me play around with some options for you.

regarding #16 I tried to portray the steps in the negative white space. Maybe bar chart was the wrong word and I should have used graph. But let me try some contrasting colours.

Hi there,

Here is a revision, with the orange changed to red ...

(This comment references Entry #17)

Hi there,

Here is one green and gold version ...

(This comment references Entry #18)

Another green and gold mix ...

(This comment references Entry #19)

Here is the other concept, but with stronger contrasting colours ...

(This comment references Entry #20)

regarding #17: good, but i'll have to wait until i'm home to see it, on my laptop it doesn't look like red, and i don't know how to change colrs on my laptop :(

regarding #18: good green and gold combo....

regarding #19: i like this green and gold a lot

regarding #20: yes, you did it with this one......how about trying this in a green and gold color scheme variations

Sorry about the red, I think I clicked on the wrong Pantone colour ... this should be proper red!

(This comment references Entry #22)

#22 still does not look red on my laptop....i'll wait to see it at home....no worries....

also, would it be possible to increase the size of the advisors llc font a little bit more

Mmm, strange one ... Its a true strong red!

Sure thing let me increase that a bit for you.

Here is a version where I've increased the size of the "advisors llc" and also put a slight effect on the icon ...

(This comment references Entry #33)

And here is a red and blue version ... also increased the size of "advisors llc" ...

(This comment references Entry #34)

regarding #33 & #34: i like the larger font....good job...can we try it on #20 as well....by the way i like the new effect (light spot?) on #33 & #34

Hi there ... excellent stuff, thanks for the feedback! I also think the larger font works well ... Yes of course let me change it on #20 as well.

Yeah I thought the light spot would just make it pop a bit more without being to obtrusive. And to answer your question on the main home page, most designers will or rather should give you all versions of the logo ... So full logo, B&W version, 1 Colour version ... basically to cover everything.

Hi there,

Here is a version of the circular design ... I've increased the size of the advisors llc, and I've also given the icon a bit of a punch with some lightened effect.

(This comment references Entry #38)

So... ESM Advisors is a division of Columbia Sportswear? The hatched diamond would sure lead me to believe so.

Thanks for informing me in your unique manner ... but after researching "Columbia Sportswear" my design is different, represents bar charts, first steps etc which fits the clients brief.

Hi there,

Here's another concept ...

(This comment references Entry #90)

Hi there,

Here's another concept ...

(This comment references Entry #91)