Equity UnitedLogo Design Contest

Logo Design Contest
Contests / Equity United

Equity United has selected their winning logo design.

For $400 they received 258 designs from 32 different designers from around the world.

Logo Design Brief

Client
Lithuania
What We Do
A Baltic Private Equity fund to capture growth through private equity investments via regional consolidation of small and medium enterprises
Industry
Financial
Color Preferences
blue, orange
Our Ideas & Additional Information
The firm will operate in 3 countries: Lithuania, Latvia & Estonia referred to as Baltic countries. We aim to consolidate the market of three countries, and that can be achieved through co-operatior or by being united.
The essence of private equity business in to get money from institutional investors and invest it into other companies for a given period of time. Therefore, target clients are businesses and financial institutions.
Themes
Masculine
Simple
Luxury
Refined
Secure

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Discussion

 
Client
Dear Designers,

thank you for participating.

I would like to ask you to play with the thought to stress "united" in case you make one of two words stand out.

Another comment is to make it more classical logo since it is a financial company logo - dealing with financial companies as clients. Although orange makes it warmer but orange is not mandatory - blue is the primary color :)

Thanks
10 years ago
 
Client
Hi,

I never thought there would be so many creative designs presented, thank you!!! You are all amazing!!!!

Colors and and font we have more or less figured out.

Now the question is with the logo sign and the top prize can still be captured.

Perhaps you could think and look through what do the countries have in common: Lithuania, Latvia and Estonia: location, hsitory, culture, etc.. For example - ship and oak has been used for financial industry players, so it will not be unique. Maybe something else could work? Maybe lighthouse (although that is also commonly used globally for the sence of direction and financial advisory/consulting business).

All ideas welcome! :

Thanks

10 years ago
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