Our Target Audience:
The target audience for this program is going to be young, emerging leaders in the transportation industry here in Ohio. The average participant will probably be 26-45, male, with the role of CEO, COO, CFO, and Safety/Maintenance Directors that want to advance their career with professional development and education.
Red, Blue, Grey, and White are a must. Black has potential if it is right for the design.
Our Ideas and Additional Information:
My hope is that this logo will articulate the need for professional development and education for the trucking company leaders in Ohio.
I would like for the logo to be to include the state of Ohio with a truck. I also would be open to the idea of a book or another item indicative of a education with the state Ohio and a truck racing towards a finish line.