Our Ideas and Additional Information:
The brand is young, it has a lot to learn. The company is led by gen z but is owned by Millenials.
We need something fun, playful that can attract young people and confer trust.
Something that seems animated, but it has an identity and can provide security.
I was thinking to choose an animal for our brand, however, I have none that comes to my mind. This animal can also be fictional, but again, colorful, playful, trustworthy.