EcoChainsLogo Design Contest

Logo Design Contest
Contests / EcoChains

EcoChains has selected their winning logo design.

For $389 they received 118 designs from 11 different designers from around the world.
1st
#118

Withdrawn

4th
#117

Withdrawn

5th
#111

Withdrawn

7th
#110

Withdrawn

10th
#106

Withdrawn

New
#97

Withdrawn

New
#102

Withdrawn

New
#99

Withdrawn

New
#98

Withdrawn

New
#88

Withdrawn

New
#94

Withdrawn

New
#87

Withdrawn

New
#96

Withdrawn

New
#90

Withdrawn

New
#89

Withdrawn

New
#57

Withdrawn

New
#60

Withdrawn

New
#58

Withdrawn

New
#56

Withdrawn

New
#7

Withdrawn

New
#4

Withdrawn

New
#6

Withdrawn

New
#5

Withdrawn

New
#116

Withdrawn

New
#115

Withdrawn

New
#109

Withdrawn

New
#108

Withdrawn

New
#107

Withdrawn

New
#105

Withdrawn

New
#104

Withdrawn

New
#103

Withdrawn

New
#101

Withdrawn

New
#100

Withdrawn

New
#59

Withdrawn

New
#48

Withdrawn

New
#47

Withdrawn

New
#46

Withdrawn

New
#11

Withdrawn

New
#8

Withdrawn

New
#2

Withdrawn

Prefers others.
#95

Withdrawn

Prefers others.
#93

Withdrawn

Prefers others.
#45

Discussion

 
Client
Thanks for the submission. The polar bear looks a little too angry. Clever use of the interlinking "o" and "c" letters, but perhaps the font is a little too strong?
11 years ago
 
Logo Designer
Hi axle, sorry for the delay. Okay I will try another version with more nicer looks for the bear. Do you have any samples of logos you like? maybe I can use it as a reference so I can make sure that I'm on the right track

Thanks!

Best,
Ryo
11 years ago
 
Logo Designer
here's the updates #4 #5 #6 #7
let me know what you think

Thanks!

11 years ago
 
Client
Thanks for the updates. Can we explore the idea of "food chains" or animals that eat/link to each other?

Entry #8 the eyes should be smaller and the green highlight around the text looks a bit off (i can't tell if it's a shadow or an outline).

maybe we could try capitalizing the word as: ecoChains
11 years ago
 
Logo Designer
Okay, will be back soon with the revisions. I'll do my best for you

Thanks,
Ryo
11 years ago
 
Logo Designer
how about this? #11
based on a food chain.. and the other colored circle are represents the other animals
11 years ago
 
Client
#46 looks pretty good. The font for Arctic Crisis should be changed though. Can you change this font and also try out some other modifications of 46?
11 years ago
 
Logo Designer
okay, will do! Thanks for the rank!

Best,
Ryo
11 years ago
 
Logo Designer
Here are another version using the ice mountain as the food pyramid #87 #88 #89 #90
11 years ago
 
Client
I love the food pyramid, but the animal shapes are a little weirdly shaped, especially the seals.

11 years ago
 
Logo Designer
Okay.. I'll try another version for the animal icons.. Thanks for the rank!
11 years ago
 
Logo Designer
how about these #93 #94 #95
11 years ago
 
Client
94 is pretty good. Thanks for the improvements. I still don't like the font you've chosen for "Arctic Crisis." It looks handwritten style which looks a bit sloppy.

The logos are a little bit busy and remind me of Klondike. Not sure if there is any way to improve that.
11 years ago
 
Logo Designer
Okay, hang on. I will refining them and get back to you soon in a moment
11 years ago
 
Logo Designer
done #96 #97
I removed the half circle background in order to make it looks different with klondike. And it also made the food pyramid become more stands out than before.
11 years ago
 
Client
#97 looks better, thanks. I don't like the double arrows to the left and right of Arctic Crisis; we should experiment with different kinds of fonts i guess.

Good work so far!
11 years ago
 
Logo Designer
Terrific! Okay then, I'll continue to refining it
11 years ago
 
Client
The second "S" in Arctic Crisis being partially covered up isn't good.

The logo is not bad, but maybe it is a little too complicated. I go back and forth between liking the background animals and not liking them. Not sure what to try.
11 years ago
 
Logo Designer
I guess you're right... I removed the animals at the food pyramid and it looks more clean and nice #106
It doesn't have to literally showing the animals actually.. the food pyramid itself is already represent the food chain... what do you think?
11 years ago
 
Logo Designer
the blue color from light to dark is also represent each level of food chain / pyramid
11 years ago
 
Client
106 is better. Can we try improving 97? there's potential there but still needs work:
1. The mark needs a big dose of simplification
2. The make needs a "hero," i.e., a graphical center. The idea of using an animal gives a nod to the cards, can be recycled in future decks, and moves us farther away from Klondike.
To keep the bear the hero, reduce the prominence and complexity of the iceberg. Keep it simple.
3. Address some of the sloppy cuts on the "EcoChains" extended stroke:
between the lower leg of the "E" and the bowl of the "C"
between the upper bowls of the "O" and "C." There exists an implied horizontal line at the cap height in most places but here.
4. Consistency. between the legs of the "H" and the "A." There exists an implied horizontal line at the cap height in most places but here.
5. Consistency. below the crossbar of the "A" between the leg of the "N" and the spine of the "S." There exists an implied horizontal line at the cap height in most places but here. Consistency.
What we want is more negative space, not less.
6. Please Lose the carrots on either side of "Arctic Challenge"
There's plenty of visual weight on "EcoChains." Increase hierarchy and contrast by reducing the weight of "Arctic Crisis."
Explore a different lockup for "Arctic Crisis" in the case of future iterations with longer names, e.g., Antarctic Crisis, Freshwater Crisis, Mediterranean Crisis, and so forth.
11 years ago
 
Client
The grey shadow underneath the word EcoChains seems too big. What's the difference between 110 and 111?

I will give you more feedback soon, after my team reviews the logo. Thanks!
11 years ago
 
Logo Designer
whoops, apparently I mistakenly double uploaded them... they are the exactly the same
11 years ago
 
Client
Please remove the grey drop shadow below the word "EcoChains."

Please make the "Arctic Crisis" text at a lighter weight (we're already losing the counters of the "A" and "R," even at this size.)
11 years ago
 
Client
Let's try #111 with the warped text (curved like before), no light grey drop shadow, and a less bold "Arctic Crisis." Thanks!
11 years ago
 
Logo Designer
okay, I think this is it #117 :)
11 years ago
 
Client
117 is getting much closer! I noticed there's a blue blob area underneath the "H" that needs to be fixed.

I will ask my student to see if he can see any other issues. Thanks!
11 years ago
 
Logo Designer
wow! you have eagle eyes! I didn't even notice that! :D
Okay there you go #118
11 years ago
 
Client
Hi Musicalryo,

I have a file with detailed corrections to send you - what is your email address?

Joey
11 years ago
 
Logo Designer
HI Joey,

I'm sorry,,, unfortunately I'm not allowed to give any personal contact while the contest still running.. it's not possible to have any other communication outside logotournament as it against the site rules.. however, if you're sure that you will pick the logo I've made as the winner, you can end the contest first then I'm allowed to communicate directly with you through email. No worries, although you have picked me as the winner, I'll still available to do any revisions until its perfect. You can count on me :)
11 years ago
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