East Side IndustriesLogo Design Contest

Logo Design Contest
Contests / East Side Industries

East Side Industries has selected their winning logo design.

For $425 they received 420 designs from 29 different designers from around the world.

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3rd
#403

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#378

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#161

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#167

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#162

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#163

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#404

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#379

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#376

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#375

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#373

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#372

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#369

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#368

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#367

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#366

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#365

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#364

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#275

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#274

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#273

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#272

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#271

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#270

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#237

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#236

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#235

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#234

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#233

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#231

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#99

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#98

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#96

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#95

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#94

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#93

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#39

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#38

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#37

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#15

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#12

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#8

Discussion

 
Client
#8 I like the swirly wave thing in the middle. I think I want to keep paddle and board imagery out of the logo though (since everyone does that!) Maybe a mountain instead? or a redwood. Also is there a way of making that wave just a little less organic? Thank you so much for your entry
9 years ago
 
Logo Designer
Thanks for the feedback, glad you like it! Here is a new version considering your comments: #12
9 years ago
 
Logo Designer
I have included a subtle mountain in the negative space of the swirly wave in entry #15
9 years ago
 
Client
#15 I really like the idea of the mountain in the wave. I have a couple of possible changes. The mountain you have looks like the Alps, or the Matterhorn. Our mountains here are a little less jagged peak. Not sure if that can be worked in somehow. if not, then something symbolizing a redwood would work too. Here's our mountains: http://www.naturefocused.com/archives/big_basin/fog-view.jpg
9 years ago
 
Logo Designer
Sure! thanks for the feedback. I will prepare a new version, just give a couple of minutes please. Thanks!
9 years ago
 
Logo Designer
I have prepared 3 versions including some redwoods: #37 #38 #39

9 years ago
 
Client
Thank you!! Could I see #39 without the faded font. Something similar to the font in #6? These are great by the way. I love the concept. Just having a hard time reconciling the industrial look we are going for with that somewhat organic icon. But I really like what that icon symbolizes, so trying to see how to make it work
9 years ago
 
Logo Designer
Here are some fonts variations similar to #6: #94 #95 also i have used the font suggested in your Pinterest board: Forque #93

I understand thanks for your sincerity, I will work to give this logo the industrial feel it needs, just let me know which font is the best for you.

No problem I will work in this project until you decide the logo is perfect :) Thanks!
9 years ago
 
Client
Thanks!

I posted a comment about this on the main page. but just in case you did not see it, I will copy it here:

Hi All! Thank you all for the great designs. I talked to the partner on this and he thinks we are going too heavy on the industrial look. He would like it to look less factory and more small business type industry. Soften it a little. Could be retro/vintage but does not have to. Still wants the simplicity and the blue collar look, just not so "machine". I have updated the Pinterest page for ideas
http://www.pinterest.com/sabinedukes/esi-graphics-inspirations/

I am going to go through the logos and make comments to this effect and see if there are ways to work with things you have already done. However, we are not abandoning the high ranked ones yet at this time either!
9 years ago
 
Logo Designer
Thanks for the update, no problem I will follow the new contest direction.

Any comments about this last entries? #98 and #99

Thanks!
9 years ago
 
Logo Designer
I have seen that I am out of the ranking now, I am really interested in your feedback to continue working in your project. Thanks!
9 years ago
 
Logo Designer
Could you see the subtle redwood in the negative space of the star? #162
9 years ago
 
Logo Designer
Hope the new updates are more interesting for you: wave + star concept: #167
9 years ago
 
Client
I really like the star wave in #167. I'm not super keen on the font though. I'd like to see it with a few other options. Thank you!

#162, I LOVE the redwood in the star. A lot. But I don't like the font as well. Maybe its too artdeco. I'd love to see this with some other options as well.

I also like #161, but I will await your other revisions before making any other suggestions.

Thank you so much for your submissions!!
9 years ago
 
Logo Designer
Hi! here are the first bunch of options for you: #231 #233 #234 #235
9 years ago
 
Logo Designer
Let me know if this font is ok for you, I try to use one close to the highest ranked entries.
9 years ago
 
Client
These are great! Could I see #233 with Eastside as one word and with "Industries" in a contrasting font? Thanks
9 years ago
 
Client
These are great! Could I see #233 with Eastside as one word and with "Industries" in a contrasting font? Thanks
9 years ago
 
Client
And could I see #162 with the font used in #233?
9 years ago
 
Logo Designer
Thanks so much! Here is the first revision: #270, let me know if the contrasting font is ok or you would like to see a script font maybe?
9 years ago
 
Logo Designer
About entry #162 a designer in the contest asked me to remove this entry because he feels the 3 lines at the sides of the text are his concept and he can protect it, so to avoid any trouble and don't break the rules here in LT I prefer to prepare some variations with the adjustment requested and different concepts, hope you can understand:

#271 #272 #273 #274 #275

I am still liking the idea of the wave, if you are agree I can continue exploring this concept. Thanks Sabine.
9 years ago
 
Client
Hi!

I like the wave too. But its still just a little too organic. The wave in #237 and #275 is in the right direction though. What if its a half circle so it has more of a wave shape? One of my favorite wave shapes is Mavericks. Feel free to experiment with that and see if you can make the shape, but not be too organic. Also, don't worry about time as you will be in the final five.
http://i.cdn-surfline.com/surfnews/images/2012/02_february/mavs/full/WAVE-2.jpg

http://static.grindtv.com/images/1/00/38/72/44/387244.jpg

https://www.google.com/search?q=wave+shape&espv=2&biw=1920&bih=936&source=lnms&tbm=isch&sa=X&ei=VjuwVKLUO4mWoQTm9YHYDw&ved=0CAYQ_AUoAQ#tbm=isch&q=mavericks+wave&imgdii=_
9 years ago
 
Logo Designer
Hi Sabine, thanks so much for select my work for the next round!

Great, I will keep this in mind this while I prepare the next proposals for you.

Really interested in know which entries really have potencial for you and which not, the I can focus just in them.

I saw in the ranking that maybe you are looking for an animal or something more detailed? I think your direction was looking for a simple an clean logo but maybe I misunderstood. I would Love to know your thoughts before I begin to work in this phase.

I appreciate your continued feedback and communication.



Regards,
Marco
9 years ago
 
Client
No, we do want simple, even in the animals. I am working on getting those animals as outlines. But I want a large variety to present. You are very much on the right track. I really like the redwood in the star. I also like the idea of the wave, depending on what you come up with.

On the redwood in the star, I like all the various placements, and haven't totally decided if I like it in the middle, on the side or on top, but really that part doesn;t matter so much.

What I would like to see is what it would look like if the redwood in the star was a little bigger. Not the whole star, just the redwood negative space portion. Also, its hard to tell from the small images we get, but I want to make certain the negative space of the redwood is as simple as possible.

Thank you so much!!
9 years ago
 
Client
thank you so much. I guess I still like the redwood from #270. But I like the space the redwood takes in the circle in #365. Could you increase the side of the redwood in #270 but keep the design the same?

thank you!!
9 years ago
 
Logo Designer
Thanks for the feedback Sabine, here is the final version in both versions: #403 #404

Let me know if you would to see another revision before the contest ends.

Regards,
Marco
9 years ago
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