#55 I like what you did with the Es on this version! It just maybe needs something that makes it just a touch more obvious that those are Es. But I really like this concept. Its also missing ....something. But I am no help because I don't know what!
I posted a comment about this on the main page. but just in case you did not see it, I will copy it here:
Hi All! Thank you all for the great designs. I talked to the partner on this and he thinks we are going too heavy on the industrial look. He would like it to look less factory and more small business type industry. Soften it a little. Could be retro/vintage but does not have to. Still wants the simplicity and the blue collar look, just not so "machine". I have updated the Pinterest page for ideas http://www.pinterest.com/sabinedukes/esi-graphics-inspirations/
I am going to go through the logos and make comments to this effect and see if there are ways to work with things you have already done. However, we are not abandoning the high ranked ones yet at this time either!